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Understanding Your Users

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Understanding Your Users

Understanding Your Users Book
Author : Catherine Courage,Kathy Baxter
Publisher : Gulf Professional Publishing
Release : 2005-01-11
ISBN : 9781558609358
Language : En, Es, Fr & De

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Book Description :

"Understanding Your Users is an easy to read, easy to implement, how-to guide on usability in the real world. It focuses on the "user requirements gathering" stage of product development and it provides a variety of techniques, many of which may be new to usability professionals. For each technique, readers will learn how to prepare for and conduct the activity, as well as analyze and present the data - all in a practical and hands-on way. The techniques can be used together to form a complete picture of the users' requirements or they can be used separately to address specific product questions. These methods have helped product teams understand the value of user requirements gathering by providing insight into how users work and what they need to be successful at their tasks."--BOOK JACKET.

Understanding Your Users

Understanding Your Users Book
Author : Kathy Baxter,Catherine Courage,Kelly Caine
Publisher : Morgan Kaufmann
Release : 2015-05-20
ISBN : 0128006099
Language : En, Es, Fr & De

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Book Description :

This new and completely updated edition is a comprehensive, easy-to-read, "how-to" guide on user research methods. You'll learn about many distinct user research methods and also pre- and post-method considerations such as recruiting, facilitating activities or moderating, negotiating with product developments teams/customers, and getting your results incorporated into the product. For each method, you'll understand how to prepare for and conduct the activity, as well as analyze and present the data - all in a practical and hands-on way. Each method presented provides different information about the users and their requirements (e.g., functional requirements, information architecture). The techniques can be used together to form a complete picture of the users' needs or they can be used separately throughout the product development lifecycle to address specific product questions. These techniques have helped product teams understand the value of user experience research by providing insight into how users behave and what they need to be successful. You will find brand new case studies from leaders in industry and academia that demonstrate each method in action. This book has something to offer whether you are new to user experience or a seasoned UX professional. After reading this book, you'll be able to choose the right user research method for your research question and conduct a user research study. Then, you will be able to apply your findings to your own products. Completely new and revised edition includes 30+% new content! Discover the foundation you need to prepare for any user research activity and ensure that the results are incorporated into your products Includes all new case studies for each method from leaders in industry and academia

Observing the User Experience

Observing the User Experience Book
Author : Mike Kuniavsky,Elizabeth Goodman,Andrea Moed
Publisher : Elsevier
Release : 2012
ISBN : 0123848695
Language : En, Es, Fr & De

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Book Description :

Observing the User Experience: A Practitioner's Guide to User Research aims to bridge the gap between what digital companies think they know about their users and the actual user experience. Individuals engaged in digital product and service development often fail to conduct user research. The book presents concepts and techniques to provide an understanding of how people experience products and services. The techniques are drawn from the worlds of human-computer interaction, marketing, and social sciences. The book is organized into three parts. Part I discusses the benefits of end-user research and the ways it fits into the development of useful, desirable, and successful products. Part II presents techniques for understanding people's needs, desires, and abilities. Part III explains the communication and application of research results. It suggests ways to sell companies and explains how user-centered design can make companies more efficient and profitable. This book is meant for people involved with their products' user experience, including program managers, designers, marketing managers, information architects, programmers, consultants, and investors. Explains how to create usable products that are still original, creative, and unique A valuable resource for designers, developers, project managers - anyone in a position where their work comes in direct contact with the end user Provides a real-world perspective on research and provides advice about how user research can be done cheaply, quickly and how results can be presented persuasively Gives readers the tools and confidence to perform user research on their own designs and tune their software user experience to the unique needs of their product and its users

Achieving Best Practice in Your Business

Achieving Best Practice in Your Business Book
Author : Anonim
Publisher : Unknown
Release : 2004
ISBN : 0987650XXX
Language : En, Es, Fr & De

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Book Description :

Download Achieving Best Practice in Your Business book written by , available in PDF, EPUB, and Kindle, or read full book online anywhere and anytime. Compatible with any devices.

Observing the User Experience

Observing the User Experience Book
Author : Mike Kuniavsky
Publisher : Morgan Kaufmann
Release : 2003-04-22
ISBN : 9781558609235
Language : En, Es, Fr & De

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Book Description :

Table of contents

Sales the Fun Way Understanding your customers

Sales   the Fun Way  Understanding your customers Book
Author : Iain Mackenzie Ewing,Einstein,John Bittleston
Publisher : Unknown
Release : 1997
ISBN : 9789810091170
Language : En, Es, Fr & De

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Book Description :

Download Sales the Fun Way Understanding your customers book written by Iain Mackenzie Ewing,Einstein,John Bittleston, available in PDF, EPUB, and Kindle, or read full book online anywhere and anytime. Compatible with any devices.

Understand Your Customers Conquer Them

Understand Your Customers  Conquer Them  Book
Author : Cruz McBurnie
Publisher : Unknown
Release : 2021-03-05
ISBN : 0987650XXX
Language : En, Es, Fr & De

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Book Description :

" Consumer demands are evolving so fast, and many marketers are turning to insights-driven marketing to stay ahead. This technique provides a new way for marketers to utilize insights from data analysis, collected through consumer interactions, to drive business performance, and optimize their overall digital marketing efforts. And if you want to know more about this method and know how to apply this method on your customers effectively, this book is for you! This book is about taking the right and necessary steps to create a customer-centric marketing strategy. Part from personal journey and part from practical advice, this book presents frameworks for understanding the power of insights and how they can be applied to targeting, branding, strategy, integrated marketing, and growth. Throughout eleven content-specific chapters, the author presents you with his "Wheel of Fortune." With this amazing book, you'll learn that there is nothing more important than understanding the marketplace, your consumer, knowing how to spend your money, and where to spend it. This book is especially essential for: Marketing researcher who needs to guide their marketing partners and clients to be customer-centric. Marketer who needs to build a strategy that will work with their most valuable consumers. Drawing from the author's experience, he presents lessons learned and watch-outs from marketing and marketing research at Fortune 500 companies, and with some of the biggest brands and new product innovations in the world. This book will help the marketing researcher who needs to guide their marketing partners and clients to be customer-centric and help the marketer who needs to build a strategy that will work with their most valuable consumers. No matter who you are, a CEO or a brand manager, to be customer-centric ensures you are building the right product-market fit! Here's a preview of what you'll discover: Getting It Right - Overcoming a Nagging Problem I Love Market Research The Future Defines the Present Birds of a Feather The North Star Tactics in Search of a Strategy Integrated Marketing Is Marketing... and Vice Versa And many more! Enjoy a great time with this book! Good luck! "

Talking to Humans

Talking to Humans Book
Author : Giff Constable,Frank Rimalovski,Tom Fishburne
Publisher : Unknown
Release : 2014-09-24
ISBN : 9780990800927
Language : En, Es, Fr & De

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Book Description :

Talking to Humans is a practical guide to the qualitative side of customer development, an indispensable skill for vetting and improving any new startup or innovation. This book will teach you how to structure and run effective customer interviews, find candidates, and turn learnings into action.

The Elements of User Experience

The Elements of User Experience Book
Author : Jesse James Garrett
Publisher : Peachpit Press
Release : 2003
ISBN : 9780735712027
Language : En, Es, Fr & De

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Book Description :

Provides an overview of the complexities of interactive Web design for non-designers, explaining the processes, methods, and vocabulary of user experience design.

Understanding Your Health

Understanding Your Health Book
Author : Wayne A. Payne,Dale B. Hahn,Ellen Mauer
Publisher : Unknown
Release : 2007
ISBN : 9780073028071
Language : En, Es, Fr & De

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Book Description :

Download Understanding Your Health book written by Wayne A. Payne,Dale B. Hahn,Ellen Mauer, available in PDF, EPUB, and Kindle, or read full book online anywhere and anytime. Compatible with any devices.

Socioeconomic Data for Understanding Your Regional Economy

Socioeconomic Data for Understanding Your Regional Economy Book
Author : Joseph Cortright
Publisher : Unknown
Release : 1998
ISBN : 0987650XXX
Language : En, Es, Fr & De

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Book Description :

Provides the regional economic developer with an overview of the sources of data for measuring the health and structure of local economies. Includes evaluation of print material and web sites as well as agencies and organizations as sources for socio-economic data.

Quartermaster Professional Bulletin

Quartermaster Professional Bulletin Book
Author : Anonim
Publisher : Unknown
Release : 1989
ISBN : 0987650XXX
Language : En, Es, Fr & De

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Book Description :

Download Quartermaster Professional Bulletin book written by , available in PDF, EPUB, and Kindle, or read full book online anywhere and anytime. Compatible with any devices.

Using Microsoft Exchange Server 5 5

Using Microsoft Exchange Server 5 5 Book
Author : Kent Joshi,Software Spectrum (Firm)
Publisher : Que Pub
Release : 1997
ISBN : 9780789715036
Language : En, Es, Fr & De

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Book Description :

Provides essential material for administrators to install, upgrade, configure, and maintain an Exchange Server System and includes detailed information on integrating e-mail systems, using Microsoft Messaging Server and Microsoft Transaction Server, and more. Original. (Advanced)

Effective Computer User Documentation

Effective Computer User Documentation Book
Author : James Crown
Publisher : Van Nostrand Reinhold Company
Release : 1992
ISBN : 0987650XXX
Language : En, Es, Fr & De

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Book Description :

Download Effective Computer User Documentation book written by James Crown, available in PDF, EPUB, and Kindle, or read full book online anywhere and anytime. Compatible with any devices.

Web Usability Handbook

Web Usability Handbook Book
Author : Mark Pearrow
Publisher : Unknown
Release : 2007
ISBN : 0987650XXX
Language : En, Es, Fr & De

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Book Description :

A guide to Web usability describes current methods, how to set up test plans, and ways to implement test results and transform data.

Flash 99 Good

Flash 99  Good Book
Author : Kevin Airgid,Stephanie Reindel
Publisher : McGraw-Hill Osborne Media
Release : 2002
ISBN : 0987650XXX
Language : En, Es, Fr & De

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Book Description :

Discusses the use of Flash in Web sites and debates its functionality, covering topics including audience, navigation, workable content, accessibility, and the future of Flash.

Building Hypermedia Applications

Building Hypermedia Applications Book
Author : Gary Thomas Howell
Publisher : McGraw-Hill Companies
Release : 1992
ISBN : 0987650XXX
Language : En, Es, Fr & De

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Book Description :

In one volume, project leaders and programmers will find all the information they need for building PC and Macintosh HyperMedia applications. The book expertly covers both the technical details of application development as well as the project management requirements.

Bottled Water Reporter

Bottled Water Reporter Book
Author : Anonim
Publisher : Unknown
Release : 2004
ISBN : 0987650XXX
Language : En, Es, Fr & De

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Book Description :

Download Bottled Water Reporter book written by , available in PDF, EPUB, and Kindle, or read full book online anywhere and anytime. Compatible with any devices.

Understanding Decision Support Systems and Expert Systems

Understanding Decision Support Systems and Expert Systems Book
Author : Efrem Mallach
Publisher : McGraw-Hill/Irwin
Release : 1994
ISBN : 0987650XXX
Language : En, Es, Fr & De

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Book Description :

Download Understanding Decision Support Systems and Expert Systems book written by Efrem Mallach, available in PDF, EPUB, and Kindle, or read full book online anywhere and anytime. Compatible with any devices.

The Art of ClearCase Deployment

The Art of ClearCase Deployment Book
Author : Christian D. Buckley,Darren W. Pulsipher
Publisher : Addison-Wesley Professional
Release : 2005
ISBN : 0987650XXX
Language : En, Es, Fr & De

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Book Description :

"An essential read for any organization using change management. Whether you are new to ClearCase or an experienced user, this book addresses key points that will drive you to a successful ClearCase deployment and usage model." --Adam Levensohn, manager, ClearCase Technical Support, IBM Rational Software "Buckley and Pulsipher offer the voice of hard-won experience leavened with significant amounts of humor, which is not exactly what one expects from a book about configuration management (or any computer science book, for that matter). The way I see it, a book that offers advice about 'how to reduce build cycle times for large, multi-site products' in terms of 'eating an elephant, one bite at a time' is definitely worth reading. Thanks to these guys, I'm the proud owner of a brand-new VOB, and after I read the detailed advice herein about how to configure it, it works like a charm!" --Kendall Scott, author, UML Explained By using IBM Rational ClearCase, development teams can dramatically improve their productivity and responsiveness throughout the entire software lifecycle. Now, there's an easy-to-use ClearCase deployment guide for every team member: project managers, analysts, developers, and software customers. Accessible, practical, and full of examples, The Art of ClearCase® Deployment demystifies all facets of deployment--from up-front planning through multisite integration. Authors Christian Buckley and Darren Pulsipher draw on nearly two decades of experience helping leading enterprises implement Rational technologies. They focus on the core issues associated with deployment, closely tying business and technical drivers to specific features and step-by-step implementation techniques. This book will show you how to: Take on the role of change agent: prepare yourself for the challenge Understand the value of ClearCase in your organization and gain consensus for implementing it Map your software manufacturing process and plan your deployment Model change-management: actors, use cases, and problem domains Enforce and automate high-efficiency development policies and processes Walk through build and release management: frequency, automation, communication, and more Integrate ClearCase with existing tools and systems Support efficient, error-free development across geographically dispersed teams Plan for ClearCase hardware and size your VOB repository Iterate your system to improve efficiency and reduce build- and test-cycle times Avoid pitfalls and troubleshoot problems with ClearCase deployments Regardless of your previous software engineering experience, this book will help you shape and execute your ClearCase rollout to drive maximum business value--tomorrow, and for years to come.