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The Psychology Of Everyday Things

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The Design of Everyday Things

The Design of Everyday Things Book
Author : Don Norman
Publisher : Basic Books
Release : 2013-11-05
ISBN : 0465072992
Language : En, Es, Fr & De

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Book Description :

Design doesn't have to complicated, which is why this guide to human-centered design shows that usability is just as important as aesthetics. Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious -- even liberating -- book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization. The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time. The Design of Everyday Things is a powerful primer on how -- and why -- some products satisfy customers while others only frustrate them.

Living with Complexity

Living with Complexity Book
Author : Donald A. Norman
Publisher :
Release : 2016-02-12
ISBN : 0262528940
Language : En, Es, Fr & De

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Book Description :

Simplicity turns out to be more complex than we thought. In this book, Don Norman writes that the complexity of our technology must mirror the complexity and richness of our lives. It's not complexity that's the problem, it's bad design. Bad design complicates things unnecessarily and confuses us. Good design can tame complexity. Norman gives a crash course in the virtues of complexity.--[book jacket].

The Design of Everyday Things

The Design of Everyday Things Book
Author : Donald A. Norman
Publisher :
Release : 2013
ISBN : 9780262525671
Language : En, Es, Fr & De

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Book Description :

"Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious-even liberating-book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization. The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time. In this entertaining and insightful analysis, cognitive scientist Don Norman hails excellence of design as the most important key to regaining the competitive edge in influencing consumer behavior. Now fully expanded and updated, with a new introduction by the author, The Design of Everyday Things is a powerful primer on how-and why-some products satisfy customers while others only frustrate them. ".

Emotional Design

Emotional Design Book
Author : Don Norman
Publisher : Basic Books
Release : 2007-03-20
ISBN : 0465004172
Language : En, Es, Fr & De

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Book Description :

Why attractive things work better and other crucial insights into human-centered design Emotions are inseparable from how we humans think, choose, and act. In Emotional Design, cognitive scientist Don Norman shows how the principles of human psychology apply to the invention and design of new technologies and products. In The Design of Everyday Things, Norman made the definitive case for human-centered design, showing that good design demanded that the user's must take precedence over a designer's aesthetic if anything, from light switches to airplanes, was going to work as the user needed. In this book, he takes his thinking several steps farther, showing that successful design must incorporate not just what users need, but must address our minds by attending to our visceral reactions, to our behavioral choices, and to the stories we want the things in our lives to tell others about ourselves. Good human-centered design isn't just about making effective tools that are straightforward to use; it's about making affective tools that mesh well with our emotions and help us express our identities and support our social lives. From roller coasters to robots, sports cars to smart phones, attractive things work better. Whether designer or consumer, user or inventor, this book is the definitive guide to making Norman's insights work for you.

The Design of Future Things

The Design of Future Things Book
Author : Don Norman
Publisher : Hachette UK
Release : 2009-05-12
ISBN : 0465013031
Language : En, Es, Fr & De

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Book Description :

First, businesses discovered quality as a key competitive edge; next came service. Now, Donald A. Norman, former Director of the Institute for Cognitive Science at the University of California, reveals how smart design is the new competitive frontier. The Design of Everyday Things is a powerful primer on how--and why--some products satisfy customers while others only frustrate them.

100 Things Every Designer Needs to Know About People

100 Things Every Designer Needs to Know About People Book
Author : Susan Weinschenk
Publisher : Pearson Education
Release : 2011-04-14
ISBN : 9780132658607
Language : En, Es, Fr & De

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Book Description :

We design to elicit responses from people. We want them to buy something, read more, or take action of some kind. Designing without understanding what makes people act the way they do is like exploring a new city without a map: results will be haphazard, confusing, and inefficient. This book combines real science and research with practical examples to deliver a guide every designer needs. With it you’ll be able to design more intuitive and engaging work for print, websites, applications, and products that matches the way people think, work, and play. Learn to increase the effectiveness, conversion rates, and usability of your own design projects by finding the answers to questions such as: What grabs and holds attention on a page or screen? What makes memories stick? What is more important, peripheral or central vision? How can you predict the types of errors that people will make? What is the limit to someone’s social circle? How do you motivate people to continue on to (the next step? What line length for text is best? Are some fonts better than others? These are just a few of the questions that the book answers in its deep-dive exploration of what makes people tick.

Don t Make Me Think Revisited

Don t Make Me Think  Revisited Book
Author : Steve Krug
Publisher : New Riders
Release : 2013-12-23
ISBN : 0133597261
Language : En, Es, Fr & De

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Book Description :

Since Don’t Make Me Think was first published in 2000, hundreds of thousands of Web designers and developers have relied on usability guru Steve Krug’s guide to help them understand the principles of intuitive navigation and information design. Witty, commonsensical, and eminently practical, it’s one of the best-loved and most recommended books on the subject. Now Steve returns with fresh perspective to reexamine the principles that made Don’t Make Me Think a classic–with updated examples and a new chapter on mobile usability. And it’s still short, profusely illustrated…and best of all–fun to read. If you’ve read it before, you’ll rediscover what made Don’t Make Me Think so essential to Web designers and developers around the world. If you’ve never read it, you’ll see why so many people have said it should be required reading for anyone working on Web sites. “After reading it over a couple of hours and putting its ideas to work for the past five years, I can say it has done more to improve my abilities as a Web designer than any other book.” –Jeffrey Zeldman, author of Designing with Web Standards

The Oxford Handbook of the Archaeology of the Contemporary World

The Oxford Handbook of the Archaeology of the Contemporary World Book
Author : Paul Graves-Brown,Rodney Harrison,Angela Piccini
Publisher : OUP Oxford
Release : 2013-10-17
ISBN : 0191663956
Language : En, Es, Fr & De

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Book Description :

It has been clear for many years that the ways in which archaeology is practised have been a direct product of a particular set of social, cultural, and historical circumstances - archaeology is always carried out in the present. More recently, however, many have begun to consider how archaeological techniques might be used to reflect more directly on the contemporary world itself: how we might undertake archaeologies of, as well as in the present. This Handbook is the first comprehensive survey of an exciting and rapidly expanding sub-field and provides an authoritative overview of the newly emerging focus on the archaeology of the present and recent past. In addition to detailed archaeological case studies, it includes essays by scholars working on the relationships of different disciplines to the archaeology of the contemporary world, including anthropology, psychology, philosophy, historical geography, science and technology studies, communications and media, ethnoarchaeology, forensic archaeology, sociology, film, performance, and contemporary art. This volume seeks to explore the boundaries of an emerging sub-discipline, to develop a tool-kit of concepts and methods which are applicable to this new field, and to suggest important future trajectories for research. It makes a significant intervention by drawing together scholars working on a broad range of themes, approaches, methods, and case studies from diverse contexts in different parts of the world, which have not previously been considered collectively.

The Social Psychology of Everyday Life

The Social Psychology of Everyday Life Book
Author : Michael Argyle
Publisher : Routledge
Release : 2013-04-15
ISBN : 1134961804
Language : En, Es, Fr & De

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Book Description :

Is psychology good for our health? What is the effect of class on social behaviour? In this comprehensive and fully up-to-date accoung of the psychology of everyday life, Michael Argyle looks at the most interesting and practically important areas of social psychology. He takes social psychology out of the laboratory into real-life settings and helps us to understand the world in which we live. He covers many of the pressing concerns of the day - conflict and aggression, racial prejudice, social class, relationships, health, happiness - and emphasisies the practical applications of social psychology.