The Lean Startup

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The Lean Startup

The Lean Startup
  • Author : Eric Ries
  • Publisher : Currency
  • Release : 2011
  • ISBN : 0307887898
  • Language : En, Es, Fr & De

Book Description :

Outlines a revisionist approach to management while arguing against common perceptions about the inevitability of startup failures, explaining the importance of providing genuinely needed products and services as well as organizing a business that can adapt to continuous customer feedback.

The Lean Startup

The Lean Startup
  • Author : Eric Ries
  • Publisher : Penguin UK
  • Release : 2011-10-06
  • ISBN : 0670921629
  • Language : En, Es, Fr & De

Book Description :

THE INTERNATIONAL BESTSELLING SENSATION Most new businesses fail. But most of those failures are preventable. The Lean Startup is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched. The Lean Startup is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting before it's too late. Now is the time to think Lean.

Summary - the Lean Startup ... in 30 Minutes

Summary - the Lean Startup ... in 30 Minutes
  • Author : Garamond Press
  • Publisher : Garamond Press
  • Release : 2012-08-01
  • ISBN : 9781623150228
  • Language : En, Es, Fr & De

Book Description :

Offering an overview of Ries' Lean Startup method, this concise summary gives entrepreneurs the necessary tools for fostering innovation and developing successful products.

The Startup Way

The Startup Way
  • Author : Eric Ries
  • Publisher : Currency
  • Release : 2017-10-17
  • ISBN : 110190321X
  • Language : En, Es, Fr & De

Book Description :

Entrepreneur and bestselling author of The Lean Startup, Eric Ries reveals how entrepreneurial principles can be used by businesses of all kinds, ranging from established companies to early-stage startups, to grow revenues, drive innovation, and transform themselves into truly modern organizations, poised to take advantage of the enormous opportunities of the twenty-first century. In The Lean Startup, Eric Ries laid out the practices of successful startups – building a minimal viable product, customer-focused and scientific testing based on a build-measure-learn method of continuous innovation, and deciding whether to persevere or pivot. In The Startup Way, he turns his attention to an entirely new group of organizations: established enterprises like iconic multinationals GE and Toyota, tech titans like Amazon and Facebook, and the next generation of Silicon Valley upstarts like Airbnb and Twilio. Drawing on his experiences over the past five years working with these organizations, as well as nonprofits, NGOs, and governments, Ries lays out a system of entrepreneurial management that leads organizations of all sizes and from every industry to sustainable growth and long-term impact. Filled with in-the-field stories, insights, and tools, The Startup Way is an essential road map for any organization navigating the uncertain waters of the century ahead.

Lean AI

Lean AI
  • Author : Lomit Patel
  • Publisher : O'Reilly Media
  • Release : 2020-01-30
  • ISBN : 1492059285
  • Language : En, Es, Fr & De

Book Description :

How can startups successfully scale customer acquisition and revenue growth with a Lean team? Out-of-the-box acquisition solutions from Facebook, Google, and others provide a good start, but the companies that can tailor those solutions to meet their specific needs, objectives, and goals will come out winners. But that hasn’t been an easy task—until now. With this practical book, author Lomit Patel shows you how to use AI and automation to provide an operational layer atop those acquisition solutions to deliver amazing results for your company. You’ll learn how to adapt, customize, and personalize cross-channel user journeys to help your company attract and retain customers—to usher in the new age of Autonomous Marketing. Learn how AI and automation can support the customer acquisition efforts of a Lean startup Dive into Customer Acquisition 3.0, an initiative for gaining and retaining customers Explore ways to use AI for marketing purposes Understand the key metrics for determining the growth of your startup Determine the right strategy to foster user acquisition in your company Manage the increased complexity and risk inherent in AI projects

Running Lean

Running Lean
  • Author : Ash Maurya
  • Publisher : "O'Reilly Media, Inc."
  • Release : 2012-02-28
  • ISBN : 1449305172
  • Language : En, Es, Fr & De

Book Description :

Offers a systematic approach to product/market fit, discussing customer involvment, optimal time to obtain funding, and when to change the plan.

Lean Analytics

Lean Analytics
  • Author : Alistair Croll,Benjamin Yoskovitz
  • Publisher : "O'Reilly Media, Inc."
  • Release : 2013-04-15
  • ISBN : 1449335675
  • Language : En, Es, Fr & De

Book Description :

Offers six sample business models and thirty case studies to help build and monetize a business.

Summary: The Lean Startup

Summary: The Lean Startup
  • Author : BusinessNews Publishing
  • Publisher : Primento
  • Release : 2013-02-15
  • ISBN : 2806233887
  • Language : En, Es, Fr & De

Book Description :

The must-read summary of Eric Reis' book: "The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses" This complete summary of the ideas in Eric Reis' book "The Lean Startup" shows that most startups tend to burn through their resources and then disappear because they never get around to seeing what their potential customers think of what they’re developing. With this accessible summary, you will learn how to do just that in a fast and effective way, using the Build-Measure-Learn loop. In the end, you will be able to offer your customers a fully-featured product, which they will love. Added-value of this summary: • Save time • Understand key concepts • Expand your business knowledge To learn more, read "The Lean Startup" and discover how to focus efficiently on what your customer really want.

UX for Lean Startups

UX for Lean Startups
  • Author : Laura Klein
  • Publisher : "O'Reilly Media, Inc."
  • Release : 2018-11-16
  • ISBN : 1492049549
  • Language : En, Es, Fr & De

Book Description :

p>Great user experiences (UX) are essential for products today, but designing one can be a lengthy and expensive process. With this practical, hands-on book, you’ll learn how to do it faster and smarter using Lean UX techniques. UX expert Laura Klein shows you what it takes to gather valuable input from customers, build something they’ll truly love, and reduce the time it takes to get your product to market. No prior experience in UX or design is necessary to get started. If you’re an entrepreneur or an innovator, this book puts you right to work with proven tips and tools for researching, identifying, and designing an intuitive, easy-to-use product. Determine whether people will buy your product before you build it Listen to your customers throughout the product’s lifecycle Understand why you should design a test before you design a product Get nine tools that are critical to designing your product Discern the difference between necessary features and nice-to-haves Learn how a Minimum Viable Product affects your UX decisions Use A/B testing in conjunction with good UX practices Speed up your product development process without sacrificing quality

Lean Impact

Lean Impact
  • Author : Ann Mei Chang
  • Publisher : John Wiley & Sons
  • Release : 2018-10-30
  • ISBN : 111950659X
  • Language : En, Es, Fr & De

Book Description :

Despite enormous investments of time and money, are we making a dent on the social and environmental challenges of our time? What if we could exponentially increase our impact? Around the world, a new generation is looking beyond greater profits, for meaningful purpose. But, unlike business, few social interventions have achieved significant impact at scale. Inspired by the modern innovation practices, popularized by bestseller The Lean Startup, that have fueled technology breakthroughs touching every aspect of our lives, Lean Impact turns our attention to a new goal - radically greater social good. Social change is far more complicated than building a new app. It requires more listening, more care, and more stakeholders. To make a lasting difference, solutions must be embraced by beneficiaries, address root causes, and include an engine that can accelerate growth to reach the scale of the need. Lean Impact offers bold ideas to reach audacious goals through customer insight, rapid experimentation and iteration, and a relentless pursuit of impact. Ann Mei Chang brings a unique perspective from across sectors, from her years as a tech executive in Silicon Valley to her most recent experience as the Chief Innovation Officer at USAID. She vividly illustrates the book with real stories from interviews with over 200 organizations across the US and around the world. Whether you are a nonprofit, social enterprise, triple bottom line company, foundation, government agency, philanthropist, impact investor, or simply donate your time and money, Lean Impact is an essential guide to maximizing social impact and scale.