Skip to main content

The Essential Persona Lifecycle

In Order to Read Online or Download The Essential Persona Lifecycle Full eBooks in PDF, EPUB, Tuebl and Mobi you need to create a Free account. Get any books you like and read everywhere you want. Fast Download Speed ~ Commercial & Ad Free. We cannot guarantee that every book is in the library!

The Essential Persona Lifecycle Your Guide to Building and Using Personas

The Essential Persona Lifecycle  Your Guide to Building and Using Personas Book
Author : Tamara Adlin,John Pruitt
Publisher : Morgan Kaufmann
Release : 2010-03-20
ISBN : 9780123814197
Language : En, Es, Fr & De

GET BOOK

Book Description :

The Essential Persona Lifecycle: Your Guide to Building and Using Personas offers a practical guide to the creation and use of personas, which can help product designers, their team, and their organization become more user focused. This book is for people who just need to know what to do and what order to do it in. It is completely focused on practical tools and methods, without much explanation on why the particular tool or method is the right one. The book discusses the five phases of persona lifecycle: Family planning — Basic ideas and a few tools that will help one get organized Conception and gestation — Step-by-step instructions to move from assumptions to completed personas Birth and maturation — Strategic techniques to get the right information about ones personas out to ones your teammates at the right time Adulthood — Specific tools that will ensure that ones personas are used by the right people at the right times and in the right ways during the product development cycle Lifetime achievement and retirement — Basic ideas and a few tools to you measure the success of the persona effort and prepare for the next one Practical and immediately applicable how-to reference guide for building and using personas – from planning, creating, launching, evaluating, and determining ROI Invaluable guide that gives you a quick reference for incorporating personas into a product development process Features all the essential how-to material from its parent book, The Persona Lifecycle, as a quick, at your fingertips companion

The Persona Lifecycle

The Persona Lifecycle Book
Author : John Pruitt,Tamara Adlin
Publisher : Elsevier
Release : 2010-08-04
ISBN : 9780080455730
Language : En, Es, Fr & De

GET BOOK

Book Description :

The Persona Lifecycle is a field guide exclusively focused on interaction design's most popular new technique. The Persona Lifecycle addresses the "how" of creating effective personas and using those personas to design products that people love. It doesn’t just describe the value of personas; it offers detailed techniques and tools related to planning, creating, communicating, and using personas to create great product designs. Moreover, it provides rich examples, samples, and illustrations to imitate and model. Perhaps most importantly, it positions personas not as a panacea, but as a method used to complement other user-centered design (UCD) techniques including scenario-based design, cognitive walkthroughs and user testing. The authors developed the Persona Lifecycle model to communicate the value and practical application of personas to product design and development professionals. This book explores the complete lifecycle of personas, to guide the designer at each stage of product development. It includes a running case study with rich examples and samples that demonstrate how personas can be used in building a product end-to-end. It also presents recommended best practices in techniques, tools, and innovative methods and contains hundreds of relevant stories, commentary, opinions, and case studies from user experience professionals across a variety of domains and industries. This book will be a valuable resource for UCD professionals, including usability practitioners, interaction designers, technical writers, and program managers; programmers/developers who act as the interaction designers for software; and those professionals who work with developers and designers. Features * Presentation and discussion of the complete lifecycle of personas, to guide the designer at each stage of product development. * A running case study with rich examples and samples that demonstrate how personas can be used in building a product end-to-end. * Recommended best practices in techniques, tools, and innovative methods. * Hundreds of relevant stories, commentary, opinions, and case studies from user experience professionals across a variety of domains and industries.

Usability Testing Essentials Ready Set Test

Usability Testing Essentials  Ready  Set    Test  Book
Author : Carol M. Barnum
Publisher : Morgan Kaufmann
Release : 2020-06-27
ISBN : 0128169435
Language : En, Es, Fr & De

GET BOOK

Book Description :

Usability Testing Essentials presents a practical, step-by-step approach to learning the entire process of planning and conducting a usability test. It explains how to analyze and apply the results and what to do when confronted with budgetary and time restrictions. This is the ideal book for anyone involved in usability or user-centered design—from students to seasoned professionals. Filled with new examples and case studies, Usability Testing Essentials, 2nd Edition is completely updated to reflect the latest approaches, tools and techniques needed to begin usability testing or to advance in this area. Provides a comprehensive, step-by-step guide to usability testing, a crucial part of every product’s development Discusses important usability issues such as international testing, persona creation, remote testing, and accessibility Presents new examples covering mobile devices and apps, websites, web applications, software, and more Includes strategies for using tools for moderated and unmoderated testing, expanded content on task analysis, and on analyzing and reporting results

Advances in Ergonomics Modeling Usability Special Populations

Advances in Ergonomics Modeling  Usability   Special Populations Book
Author : Marcelo Soares,Christianne Falcão,Tareq Z. Ahram
Publisher : Springer
Release : 2016-07-26
ISBN : 3319416855
Language : En, Es, Fr & De

GET BOOK

Book Description :

This book focuses on emerging issues in ergonomics, with a special emphasis on modeling, usability engineering, human computer interaction and innovative design concepts. It presents advanced theories in human factors, cutting-edge applications aimed at understanding and improving human interaction with products and systems, and discusses important usability issues. The book covers a wealth of topics, including devices and user interfaces, virtual reality and digital environments, user and product evaluation, and limits and capabilities of special populations, particularly the elderly population. It presents both new research methods and user-centered evaluation approaches. Based on the AHFE 2016 International Conference on Ergonomics Modeling, Usability and Special Populations, held on July 27-31, 2016, in Walt Disney World®, Florida, USA, the book addresses professionals, researchers, and students dealing with visual and haptic interfaces, user-centered design, and design for special populations, particularly the elderly.

Human Centered Software Engineering

Human Centered Software Engineering Book
Author : Stefan Sauer,Cristian Bogdan,Peter Forbrig,Regina Bernhaupt,Marco Winckler
Publisher : Springer
Release : 2014-09-02
ISBN : 3662448114
Language : En, Es, Fr & De

GET BOOK

Book Description :

This book constitutes the refereed proceedings of the 5th IFIP WG 13.2 International Conference on Human-Centered Software Engineering, HCSE 2014, held in Paderborn, Germany, in September 2014. The 13 full papers and 10 short papers presented together with one keynote were carefully reviewed and selected from 35 submissions. The papers cover various topics such as integration of software engineering and user-centered design; HCI models and model-driven engineering; incorporating guidelines and principles for designing usable products in the development process; usability engineering; methods for user interface design; patterns in HCI and HCSE; software architectures for user interfaces; user interfaces for special environments; representations for design in the development process; working with iterative and agile process models in HCSE; social and organizational aspects in the software development lifecycle; human-centric software development tools; user profiles and mental models; user requirements and design constraints; and user experience and software design.

Marketing in the Age of Google Revised and Updated

Marketing in the Age of Google  Revised and Updated Book
Author : Vanessa Fox
Publisher : John Wiley & Sons
Release : 2012-03-20
ISBN : 111834300X
Language : En, Es, Fr & De

GET BOOK

Book Description :

Search has changed everything. Has your business harnessed itsfull potential? A business's search strategy can have a dramatic impact on howconsumers interact with that business. But even more importantly,search engine activity provides amazingly useful data aboutcustomer behavior, needs, and motivations. In this non-technicalbook for executives, business owners, and marketers, search enginestrategy guru Vanessa Fox—who created Google's portal forsite owners, Google Webmaster Central—explains what everymarketer or business owner needs to understand about searchrankings, search data, comprehensive search strategies, andintegrating your strategy into the businesses processes. Updated statistics, tools, and recommendations Details about the latest changes from Google, Bing, and theoverall search landscape Explanation and recommendations related to Google's substantialnew search algorithm, know as "Panda" Discussion of the changing landscape of the integration ofsearch and social media, including the addition of Google+ to themix Traditional marketing isn't enough anymore. Businesses need toevolve as customer behavior evolves. Marketing in the Age ofGoogle shows you how.

Letting Go of the Words

Letting Go of the Words Book
Author : Janice (Ginny) Redish
Publisher : Elsevier
Release : 2012-09-01
ISBN : 012385931X
Language : En, Es, Fr & De

GET BOOK

Book Description :

Web site design and development continues to become more sophisticated. An important part of this maturity originates with well-laid-out and well-written content. Ginny Redish is a world-renowned expert on information design and how to produce clear writing in plain language for the web. All of the invaluable information that she shared in the first edition is included with numerous new examples. New information on content strategy for web sites, search engine optimization (SEO), and social media make this once again the only book you need to own to optimize your writing for the web. New material on content strategy, search engine optimization, and social media Lots of new and updated examples More emphasis on new hardware like tablets, iPads, and iPhones

Human Aspects of Information Security Privacy and Trust

Human Aspects of Information Security  Privacy  and Trust Book
Author : Theo Tryfonas
Publisher : Springer
Release : 2016-07-04
ISBN : 3319393812
Language : En, Es, Fr & De

GET BOOK

Book Description :

This book constitutes the proceedings of the 4th International Conference on Human Aspects of Information Security, Privacy, and Trust, HAS 2016, held as part of the 18th International Conference on Human-Computer Interaction, HCII 2016, held in Toronto, ON, Canada, in July 2016 and received a total of 4354 submissions, of which 1287 papers were accepted for publication after a careful reviewing process. These papers address the latest research and development efforts and highlight the human aspects of design and use of computing systems. The papers thoroughly cover the entire field of Human-Computer Interaction, addressing major advances in knowledge and effective use of computers in a variety of application areas. The 25 papers presented in the HAS 2016 proceedings are organized in topical sections as follows: human factors of authentication; security, privacy, and human behavior; and security technologies.

Data Driven Personas

Data Driven Personas Book
Author : Bernard J. Jansen,Joni Salminen,Soon-gyo Jung,Kathleen Guan
Publisher : Morgan & Claypool Publishers
Release : 2021-02-05
ISBN : 1636390692
Language : En, Es, Fr & De

GET BOOK

Book Description :

Data-driven personas are a significant advancement in the fields of human-centered informatics and human-computer interaction. Data-driven personas enhance user understanding by combining the empathy inherent with personas with the rationality inherent in analytics using computational methods. Via the employment of these computational methods, the data-driven persona method permits the use of large-scale user data, which is a novel advancement in persona creation. A common approach for increasing stakeholder engagement about audiences, customers, or users, persona creation remained relatively unchanged for several decades. However, the availability of digital user data, data science algorithms, and easy access to analytics platforms provide avenues and opportunities to enhance personas from often sketchy representations of user segments to precise, actionable, interactive decision-making tools—data-driven personas! Using the data-driven approach, the persona profile can serve as an interface to a fully functional analytics system that can present user representation at various levels of information granularity for more task-aligned user insights. We trace the techniques that have enabled the development of data-driven personas and then conceptually frame how one can leverage data-driven personas as tools for both empathizing with and understanding of users. Presenting a conceptual framework consisting of (a) persona benefits, (b) analytics benefits, and (c) decision-making outcomes, we illustrate applying this framework via practical use cases in areas of system design, digital marketing, and content creation to demonstrate the application of data-driven personas in practical applied situations. We then present an overview of a fully functional data-driven persona system as an example of multi-level information aggregation needed for decision making about users. We demonstrate that data-driven personas systems can provide critical, empathetic, and user understanding functionalities for anyone needing such insights.

Knowledge Innovation and Impact

Knowledge  Innovation  and Impact Book
Author : Andrew Sixsmith,Judith Sixsmith,Alex Mihailidis,Mei Lan Fang
Publisher : Springer Nature
Release : 2020-12-22
ISBN : 3030343901
Language : En, Es, Fr & De

GET BOOK

Book Description :

This book provides researchers with a straightforward and accessible guide for carrying out research that will help them to combine good science with real-world impact. The format of this book is simple: concise chapters on key topics, examples and case studies, written in plain language that will guide researchers through the process of research-driven innovation. The book draws on the editors’ experience in leading the Age-Well Network of Excellence. The aim of Age-Well is to drive innovation in the area of technology and aging. Researchers often lack the knowledge and abilities to commercialize or mobilize the outcomes of their research. Moreover, there is a lack of training and education resources suitable for the wide range of disciplines and experience that are becoming more typical. The book emphasizes the practicalities of “how to” undertake the kinds of activities that researchers should be engaging in if they are serious about achieving impact. Overall, this book will guide researchers through the process of research-driven innovation.

A Field Guide To User Research

A Field Guide To User Research Book
Author : Smashing Magazine
Publisher : Smashing Magazine
Release : 2015-05-15
ISBN : 3945749182
Language : En, Es, Fr & De

GET BOOK

Book Description :

User research is an effective strategy to gain a deeper understanding of your target audience — a crucial step in order to choose efficient design solutions and build smart products. But what has to be considered when conducting user research? What methods have proven themselves in practice? And how do you finally integrate your findings into the design process? With this eBook, you will learn to take the guesswork out of your design decisions and base them on real-life experiences and user needs instead. To get you started, we’ll consider various research methods and techniques, but we will also tackle the more practical aspects (and difficulties) which face-to-face research brings along. Learning to identify potential research partners and finding the right questions to ask during an interview thus is part of this eBook — as well as presenting your findings und using them to iterate on your products’ designs. If you feel that you and your team make a lot of decisions based on assumptions, then this eBook is your jump start into a more user-centered design process. Find the techniques that fit into your workflow and start to discover the actual problems — and unmet needs — of potential users firsthand. TABLE OF CONTENTS: - A Five-Step Process For Conducting User Research - A Closer Look At Personas: What They Are And How They Work - A Closer Look At Personas: A Guide To Developing The Right Ones - All You Need To Know About Customer Journey Mapping - Facing Your Fears: Approaching People For Research - Considerations When Conducting User Research In Other Countries: A Brazilian Case Study - How To Run User Tests At A Conference

Ergonomics For People With Disabilities

Ergonomics For People With Disabilities Book
Author : Aleksandra Polak-Sopinska,Jan Królikowski
Publisher : Walter de Gruyter GmbH & Co KG
Release : 2018-07-30
ISBN : 3110617838
Language : En, Es, Fr & De

GET BOOK

Book Description :

The world of developed economies looks at the problems of people with disabilities from a technical, social, psychological and informational perspective. Impacts in favour of people with disabilities are most often equated with the removal of barriers and integration. Nowadays, virtually every form of social and economic life should take in account inclusion and removal of barriers. Urban planning, the design of buildings, communication networks and the products, tools can be done from the perspective of removing barriers for people with disabilities. It is crucial to promote a way of thinking aimed at taking into account the needs of people with disabilities in the creation of all new civilizational solutions. Monograph “Ergonomics for People with Disabilities: Design for Accessibility” presents interdisciplinary attitude to the issue of designing for people with disabilities. The aim of the monograph is to present the factors affecting life activation of people with disabilities (including “50+” and “mature” people) and the problems that people with disabilities face by the participation in social and professional life and the daily activities and how design for accessibility can help with solving those problems. Concepts presented in the first part are focused on designing of products supporting inclusion such as wheelchairs, orthopaedic seats, carrier vests and hand tools. This part consist of five chapters. Field of interest of second part of the monograph is how to design accessible socio-technical environment. The subject is presented in four chapters on two hospital case studies, backyard sensorimotor path case and integrated therapeutic environment case. Third part is focused on universal design with ICT solutions. It consist of the concepts and analysis of solutions supporting people with disabilities and elderly people presented in six chapters. Scope of the last part is human factor design for barriers reduction. In three chapters problems such deafness, dementia and professional activity of people with disabilities were presented. Monograph includes the wide perspective of engineers, designers, architects, psychologists, sociologists, vocational counsellors and medicals that can inspire to new look at design for accessibility. Book Title: Ergonomics For People With Disabilities Book Subtitle: Design For Accessibility Scientific editors: Aleksandra Polak-Sopinska, Jan Królikowski Technical editor: Magdalena Wróbel-Lachowska Editors affiliations: Faculty of Management and Production Engineering, Lodz University of Technology, Poland Series Title: Advences in Production Management and Ergonomics Series ISSN: 2544-7610 Series Volume: 1e-ISBN: 978-3-11-061783-2 Edition Number: 1 Copyright: 2018 Publisher: De Gruyter Copyright Holder: Department of Production Management and Logistics, Faculty of Management and Production Engineering, Lodz University of Technology, Poland Number of Pages: 238 Department of Production Management and Logistics, Lodz University of Technology, Poland

Machines of the Mind

Machines of the Mind Book
Author : Katharine Breen
Publisher : University of Chicago Press
Release : 2021-05-17
ISBN : 022677659X
Language : En, Es, Fr & De

GET BOOK

Book Description :

"Katharine Breen challenges our understanding of how medieval authors received philosophical paradigms from antiquity in their construction and use of personification in their writings. She shows that our modern categories for this literary device (extreme realism versus extreme rhetoric, or novelistic versus allegorical characters) would've been unrecognizable to their medieval practitioners. Through new readings of key authors and works--including Prudentius's "Psychomachia," Langland's "Piers Plowman," Boethius's "Consolation of Philosophy," and Deguileville's "Pilgrimage of Human Life"--she finds that medieval writers accessed a richer, more fluid literary domain than modern critics have allowed. Breen identifies three different types of personification--Platonic, Aristotelian, and Prudentian--inherited from antiquity that both gave medieval writers a surprisingly varied spectrum with which to paint their characters, while bypassing the modern confusion of conflicting relationships between personifications and persons on the path connecting divine power and human frailty. Recalling Gregory the Great's phrase "machinae mentis" (machines of the mind), Breen demonstrates that medieval writers applied personification with utility and subtlety, much the same way that, within the category of hand-tools, an open-end wrench differs in function from a hex-key wrench or a socket wrench. It will be read by medievalists working at the crossroads of religion, philosophy, and literature, as well as scholars interested in character-making and gendered relationships among characters, readers, and texts beyond the Middle Ages"--

Lead Community Fundraising

Lead Community Fundraising Book
Author : Linda Mareen Neugebauer,Irene Zanko
Publisher : Springer Nature
Release : 2021-08-01
ISBN : 3030778495
Language : En, Es, Fr & De

GET BOOK

Book Description :

The world is changing, and so are our donors. In the future, it will become even more important for organizations to find leads, supporters and new donors online - because digitization is a bottleneck in fundraising. This book highlights universal fundraising opportunities. It explains the fundamentals of lead community fundraising and why, especially in digital times, it is important to start with the people - the community. The main topic of the book is the current state of digital fundraising, which is becoming more and more important. More than 45 examples from international fundraising practices provide a valuable foundation for all practitioners in this field.

Universal Access in Human Computer Interaction Design Approaches and Supporting Technologies

Universal Access in Human Computer Interaction  Design Approaches and Supporting Technologies Book
Author : Margherita Antona,Constantine Stephanidis
Publisher : Springer Nature
Release : 2020-07-10
ISBN : 3030492826
Language : En, Es, Fr & De

GET BOOK

Book Description :

This two-volume set of LNCS 12188 and 12189 constitutes the refereed proceedings of the 14th International Conference on Universal Access in Human-Computer Interaction, UAHCI 2020, held as part of the 22nd International Conference, HCI International 2020, which took place in Copenhagen, Denmark, in July 2020. The conference was held virtually due to the COVID-19 pandemic. The total of 1439 papers and 238 posters have been accepted for publication in the HCII 2020 proceedings from a total of 6326 submissions. UAHCI 2020 includes a total of 80 regular papers which are organized in topical sections named: Design for All Theory, Methods and Practice; User Interfaces and Interaction Techniques for Universal Access; Web Accessibility; Virtual and Augmented Reality for Universal Access; Robots in Universal Access; Technologies for Autism Spectrum Disorders; Technologies for Deaf Users; Universal Access to Learning and Education; Social Media, Digital Services, eInclusion and Innovation; Intelligent Assistive Environments.

Human Computer Interaction INTERACT 2021

Human Computer Interaction     INTERACT 2021 Book
Author : Carmelo Ardito,Rosa Lanzilotti,Alessio Malizia,Helen Petrie,Antonio Piccinno,Giuseppe Desolda,Kori Inkpen
Publisher : Springer Nature
Release : 2021-08-25
ISBN : 3030856135
Language : En, Es, Fr & De

GET BOOK

Book Description :

The five-volume set LNCS 12932-12936 constitutes the proceedings of the 18th IFIP TC 13 International Conference on Human-Computer Interaction, INTERACT 2021, held in Bari, Italy, in August/September 2021. The total of 105 full papers presented together with 72 short papers and 70 other papers in these books was carefully reviewed and selected from 680 submissions. The contributions are organized in topical sections named: Part I: affective computing; assistive technology for cognition and neurodevelopment disorders; assistive technology for mobility and rehabilitation; assistive technology for visually impaired; augmented reality; computer supported cooperative work. Part II: COVID-19 & HCI; croudsourcing methods in HCI; design for automotive interfaces; design methods; designing for smart devices & IoT; designing for the elderly and accessibility; education and HCI; experiencing sound and music technologies; explainable AI. Part III: games and gamification; gesture interaction; human-centered AI; human-centered development of sustainable technology; human-robot interaction; information visualization; interactive design and cultural development. Part IV: interaction techniques; interaction with conversational agents; interaction with mobile devices; methods for user studies; personalization and recommender systems; social networks and social media; tangible interaction; usable security. Part V: user studies; virtual reality; courses; industrial experiences; interactive demos; panels; posters; workshops. The chapter ‘Stress Out: Translating Real-World Stressors into Audio-Visual Stress Cues in VR for Police Training’ is open access under a CC BY 4.0 license at link.springer.com. The chapter ‘WhatsApp in Politics?! Collaborative Tools Shifting Boundaries’ is open access under a CC BY 4.0 license at link.springer.com.

Advances in Ergonomics In Design Usability Special Populations Part II

Advances in Ergonomics In Design  Usability   Special Populations  Part II Book
Author : Francisco Rebelo,Marcelo Soares
Publisher : AHFE International (USA)
Release : 2022-07-19
ISBN : 1495121070
Language : En, Es, Fr & De

GET BOOK

Book Description :

Successful interaction with products, tools and technologies depends on usable designs and accommodating the needs of potential users without requiring costly training. In this context, this book is concerned with emerging ergonomics in design concepts, theories and applications of human factors knowledge focusing on the discovery, design and understanding of human interaction and usability issues with products and systems for their improvement. This book will be of special value to a large variety of professionals, researchers and students in the broad field of human modeling and performance who are interested in feedback of devices’ interfaces (visual and haptic), user-centered design, and design for special populations, particularly the elderly. We hope this book is informative, but even more - that it is thought provoking. We hope it inspires, leading the reader to contemplate other questions, applications, and potential solutions in creating good designs for all.

Human Factors in Software Development and Design

Human Factors in Software Development and Design Book
Author : Saeed, Saqib
Publisher : IGI Global
Release : 2014-09-30
ISBN : 146666486X
Language : En, Es, Fr & De

GET BOOK

Book Description :

Computer programs and processes that take into account the goals and needs of the user meet with the greatest success, so it behooves software engineers to consider the human element inherent in every line of code they write. Human Factors in Software Development and Design brings together high quality research on the influence and impact of ordinary people on the software industry. With the goal of improving the quality and usability of computer technologies, this premier reference is intended for students and practitioners of software engineering as well as researchers, educators, and interested laymen.

Observing the User Experience

Observing the User Experience Book
Author : Elizabeth Goodman,Mike Kuniavsky,Andrea Moed
Publisher : Elsevier
Release : 2012-09-01
ISBN : 0123848709
Language : En, Es, Fr & De

GET BOOK

Book Description :

Observing the User Experience: A Practitioner’s Guide to User Research aims to bridge the gap between what digital companies think they know about their users and the actual user experience. Individuals engaged in digital product and service development often fail to conduct user research. The book presents concepts and techniques to provide an understanding of how people experience products and services. The techniques are drawn from the worlds of human-computer interaction, marketing, and social sciences. The book is organized into three parts. Part I discusses the benefits of end-user research and the ways it fits into the development of useful, desirable, and successful products. Part II presents techniques for understanding people’s needs, desires, and abilities. Part III explains the communication and application of research results. It suggests ways to sell companies and explains how user-centered design can make companies more efficient and profitable. This book is meant for people involved with their products’ user experience, including program managers, designers, marketing managers, information architects, programmers, consultants, and investors. Explains how to create usable products that are still original, creative, and unique A valuable resource for designers, developers, project managers - anyone in a position where their work comes in direct contact with the end user Provides a real-world perspective on research and provides advice about how user research can be done cheaply, quickly and how results can be presented persuasively Gives readers the tools and confidence to perform user research on their own designs and tune their software user experience to the unique needs of their product and its users