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Pre Suasion

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Pre Suasion

Pre Suasion Book
Author : Robert Cialdini
Publisher : Simon & Schuster
Release : 2018-06-05
ISBN : 9781501109805
Language : En, Es, Fr & De

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Book Description :

The acclaimed New York Times and Wall Street Journal bestseller from Robert Cialdini—“the foremost expert on effective persuasion” (Harvard Business Review)—explains how it’s not necessarily the message itself that changes minds, but the key moment before you deliver that message. What separates effective communicators from truly successful persuaders? With the same rigorous scientific research and accessibility that made his Influence an iconic bestseller, Robert Cialdini explains how to prepare people to be receptive to a message before they experience it. Optimal persuasion is achieved only through optimal pre-suasion. In other words, to change “minds” a pre-suader must also change “states of mind.” Named a “Best Business Books of 2016” by the Financial Times, and “compelling” by The Wall Street Journal, Cialdini’s Pre-Suasion draws on his extensive experience as the most cited social psychologist of our time and explains the techniques a person should implement to become a master persuader. Altering a listener’s attitudes, beliefs, or experiences isn’t necessary, says Cialdini—all that’s required is for a communicator to redirect the audience’s focus of attention before a relevant action. From studies on advertising imagery to treating opiate addiction, from the annual letters of Berkshire Hathaway to the annals of history, Cialdini outlines the specific techniques you can use on online marketing campaigns and even effective wartime propaganda. He illustrates how the artful diversion of attention leads to successful pre-suasion and gets your targeted audience primed and ready to say, “Yes.” His book is “an essential tool for anyone serious about science based business strategies…and is destined to be an instant classic. It belongs on the shelf of anyone in business, from the CEO to the newest salesperson” (Forbes).

Pre Suasion

Pre Suasion Book
Author : Robert B. Cialdini
Publisher : Random House Business Books
Release : 2017-04-20
ISBN : 9781847941435
Language : En, Es, Fr & De

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Book Description :

NEW YORK TIMES BESTSELLER 'An instant classic.' Forbes 'Utterly fascinating.' Adam Grant, author of Originals and Give and Take 'Shockingly insightful.' Chip Heath, co-author of Switch and Made to Stick When it comes to persuasion, success can begin before you say a word. In his global bestseller Influence, Professor Robert Cialdini transformed the way we think about the craft of persuasion. Now he offers revelatory new insights into the art of winning people over- it isn't just what we say or how we say it that counts, but also what goes on in the moments before we speak. This is the world of 'pre-suasion', where subtle turns of phrase, seemingly insignificant visual cues, and apparently unimportant details of location can prime people to say 'yes' even before they are asked. And as Cialdini reveals, it's a world you can master. If you understand the tools of pre-suasion, you will better placed to win a debate, get support for an idea or cause, promote a campaign - even persuade yourself to do something you find difficult. Drawing on the latest research, and packed with fascinating case studies, Pre-Suasion is a masterclass in enhancing your powers of influence. 'Mind-blowing.' Management Today 'Accessible and intellectually rigorous.' Books of the Year, The Times 'Fascinating, fluent and original.' Tim Harford, author of The Undercover Economist Strikes Back

Pre Suasion

Pre Suasion Book
Author : Robert Cialdini
Publisher : Simon and Schuster
Release : 2016-09-06
ISBN : 1501109790
Language : En, Es, Fr & De

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Book Description :

Examines the art of effective persuasion to argue that its secret lies in a key moment before messages are delivered, sharing strategies for how to psychologically prepare one's listeners to render them most receptive.

Summary Analysis Review of Robert Cialdini s Pre suasion by Instaread

Summary  Analysis   Review of Robert Cialdini   s Pre suasion by Instaread Book
Author : Instaread
Publisher : Instaread
Release : 2016-10-13
ISBN : 1683785371
Language : En, Es, Fr & De

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Book Description :

Summary, Analysis & Review of Robert Cialdini’s Pre-suasion by Instaread Preview: Pre-suasion by Robert Cialdini is a research-driven examination of the ways that framing a persuasive argument can influence its effectiveness. Extensive research finds that certain ways of setting up a persuasion can be more effective than a well-planned persuasive argument on its own. There are particular moments when a persuasive argument has the most power. The best time to present the argument is when the audience has already been primed to consider a particular object or trait. The focus of attention will always seem more important and more likely to be a cause of other things. In the right contexts and messages, attention can be attracted through the use of sexual or threatening stimuli. Sexual cues augment messages that appeal to the viewer’s desire to stand out and be unique. Threatening cues strengthen messages about fitting in and feeling safe. Once attention is secured, it must be retained either by… PLEASE NOTE: This is a Summary, Analysis & Review of the book and NOT the original book. Inside this Summary, Analysis & Review of Robert Cialdini’s Pre-suasion by Instaread · Overview of the Book · Important People · Key Takeaways · Analysis of Key Takeaways About the Author With Instaread, you can get the key takeaways, summary and analysis of a book in 15 minutes. We read every chapter, identify the key takeaways and analyze them for your convenience. Visit our website at instaread.co.

Summary of Pre Suasion

Summary of Pre Suasion Book
Author : Book Summary
Publisher : Createspace Independent Publishing Platform
Release : 2016-11-04
ISBN : 9781539935834
Language : En, Es, Fr & De

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Book Description :

Pre-Suasion by Robert Cialdini | Book Summary The buying and selling of goods and services has grown at an alarming rate in recent years. With this growth comes an increase in the number of salespeople and people aspiring to become salespeople. This explosion of trade markets means that for anyone to make it, they will need to have the best skills in this field. The aim of any salesperson is to persuade a customer to buy a product from them. In this book, Robert Cialdini, a leading pioneer in research of the application of psychology and influence, talks about persuasion. Persuasion is a form of influence; with it, one can influence other people's beliefs, attitudes, intensions, and even behavior.The mastery of persuasion increases the probability of a salesperson getting an assent from a client, and brings an end to consumers falling for sales tricks designed to get them to buy stuff they don't need in the first place. Persuasion will make life better for most people by making them better suited to take advantage of life's opportunities, like convincing an interviewing panel that you are the right person for a certain job. Here Is A Preview Of What You'll Learn... PRE-SUASION: THE FRONTLOADING OF ATTENTION PRE-SUASION: An Introduction Privileged Moments The Importance of Attention ... Is Importance What's Focal Is Causal Commanders of Attention 1: The Attractors Commanders of Attention 2: The Magnetizers PROCESSES: THE ROLE OF ASSOCIATION The Primacy of Associations: I Link, Therefore I Think Persuasive Geographies: All the Right Places, All the Right Traces The Mechanics of Pre-Suasion: Causes, Constraints, and Correctives BEST PRACTICES: THE OPTIMIZATION OF PRE-SUASION Six Main Roads to Change: Broad Boulevards as Smart Shortcuts Unity 1: Being Together Unity 2: Acting Together Ethical Use: A Pre-Pre-Suasive Consideration Post-Suasion: Aftereffects The Book at A Glance Conclusion Final Thoughts Now What? Scroll Up and Click on "buy now with 1-Click" to Download Your Copy Right Now ************Tags: presuasion by cialdini, presuasion robert cialdini, persuasion book, negotiating, negotiation, business books, management books

Summary Pre Suasion

Summary  Pre Suasion Book
Author : Billionaire Publishing,30 Flip
Publisher : Createspace Independent Publishing Platform
Release : 2017-01-24
ISBN : 9781542708845
Language : En, Es, Fr & De

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Book Description :

Pre-suasion by Robert B. Cialdini - Book Summary - (With Bonus) Get the kindle version for Free when you purchase the paperback version Today! Are you struggling to make sales? Are you failing at your pitches? If then, you're probably not doing the Pre-Suasion right. Robert Cialdini is the New York Times best-selling author of Influence, and now he is back with Pre Suasion, which is an insightful, timeless read that has already garnered many positive reviews. Pre-Suasion will prepare you on how to be an excellent persuader that can make your targeted audience go "YES." It is the key moment before the actual message is being delivered that prepares people to be receptive to the message. And that crucial moment, the small window of time is known as Pre-Suasion. This book is not just about what you do before delivering the message, which is equally, if not more important than persuasion itself. It's also about recognizing that opportunity before the actual message and seizing it. As Robert Cialdini says, altering a listener's belief is not necessary, but redirecting the audience's focus of attention before a relevant action is. Be prepared to be mind-blown by the lessons of this book. P.S. If you truly wish to gain Life Changing Persuasion Skills, this book is definitely the perfect book for you. The Time for Thinking is Over! Time for Action! Scroll Up Now and Click on the "Buy now with 1-Click" Button to Have this Book Delivered to Your Doorstep Right Away!!

Summary Pre suasion

Summary Pre suasion Book
Author : Robert Cialdini,The Summary Guy
Publisher : Createspace Independent Publishing Platform
Release : 2017-06-29
ISBN : 9781548487768
Language : En, Es, Fr & De

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Book Description :

Pre-Suasion: A Complete Summary! Pre-Suasion: A Revolutionary Way of Influence and Persuasion is a book written by social psychologist Robert Cialdini. Known as the "Godfather of Influence," he is also the author of the bestselling book Influence which is listed on Fortune magazine's 75 Smartest Business Books of All Time. His first work in over thirty years, Pre-Suasion tells us an artful way of capturing someone else's attention. Cialdini also shares some techniques that, if applied, will make someone an excellent persuader. Altering a listener's attitudes, beliefs, or experiences isn't necessary, says Cialdini - all that's required is for a communicator to redirect the audience's focus of attention before a relevant action. Pre-suasion also focuses on when to influence, rather than how. The time to beginning influencing people is before they realize they are being influenced. Here Is A Preview of What You Will Get: - A summarized version of the book. - You will find the book analyzed to further strengthen your knowledge. - Fun multiple choice quizzes, along with answers to help you learn about the book. Get a copy, and learn everything about Pre-Suasion: A Revolutionary Way of Influence and Persuasion

Summary

Summary Book
Author : 30 Minutes Flip
Publisher : Unknown
Release : 2016-10-16
ISBN : 9781539547327
Language : En, Es, Fr & De

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Book Description :

Pre-suasion by Robert B. Cialdini - Book Summary - (With Bonus) Are you struggling to make sales? Are you failing at your pitches? If then, you're probably not doing the Pre-Suasion right. Robert Cialdini is the New York Times best-selling author of Influence, and now he is back with Pre Suasion, which is an insightful, timeless read that has already garnered many positive reviews. Pre-Suasion will prepare you on how to be an excellent persuader that can make your targeted audience go "YES." It is the key moment before the actual message is being delivered that prepares people to be receptive to the message. And that crucial moment, the small window of time is known as Pre-Suasion. This book is not just about what you do before delivering the message, which is equally, if not more important than persuasion itself. It's also about recognizing that opportunity before the actual message and seizing it. As Robert Cialdini says, altering a listener's belief is not necessary, but redirecting the audience's focus of attention before a relevant action is. Be prepared to be mind-blown by the lessons of this book. Scroll Up Now and Click on the "Buy now with 1-Click" Button to Download your Copy Right Away P.S. If you truly wish to gain Life Changing Persuasion Skills, this book is definitely the perfect book for you. P.P.S. This is a ZERO-RISK investment. Should you find this book unworthy of a coffee price of $2.99, get a refund within 7 days! The Time for Thinking is Over! Time for Action! Scroll Up Now and Click on the "Buy now with 1-Click" Button to Download your Copy Right Away!

Summary of Pre Suasion

Summary of Pre Suasion Book
Author : Abbey Beathan
Publisher : Unknown
Release : 2019-06-10
ISBN : 9781646153473
Language : En, Es, Fr & De

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Book Description :

Pre-Suasion: Channeling Attention for Change by Robert Cialdini Ph.D Book Summary Abbey Beathan (Disclaimer: This is NOT the original book.) A master pre-suader is here to teach you the hack to get your way in any negotiation. In Pre-Suasion, Robert Cialdini talks about an interesting approach to negotiation. The fact that the message you want to deliver is not that important, the most relevant part of any negotiation is the moment just before delivering said message. In that time frame, it is your chance to strike and to use the techniques explained in this book to come out of the negotiation with a victory smile on your face. (Note: This summary is wholly written and published by Abbey Beathan. It is not affiliated with the original author in any way) "You use your cuts to get people to swing attention to the parts of your message you really want them to focus on." - Robert B. Cialdini Become a pre-suader learning from the best of the best in negotiations, social psychologist Robert Cialdini who has years of experiences as a pre-suader and has obtained espectacular results. In Pre-suasion you'll learn about how to redirect the audience's focus of attention before a relevant action thus changing their state of mind which is the key to victory. Are you ready to become a rockstar pre-suader? With Cialdini, you'll learn to make your move in just the right moment and say just the right things to come out on top of a negotiation. P.S. Pre-suasion is an extraordinary book meant to teach you the best method of negotiation that is currently being practiced. P.P.S. It was Albert Einstein who famously said that once you stop learning, you start dying. It was Bill Gates who said that he would want the ability to read faster if he could only have one superpower in this world. Abbey Beathan's mission is to bring across amazing golden nuggets in amazing books through our summaries. Our vision is to make reading non-fiction fun, dynamic and captivating. Ready To Be A Part Of Our Vision & Mission? Scroll Up Now and Click on the "Buy now with 1-Click" Button to Get Your Copy. Why Abbey Beathan's Summaries? How Can Abbey Beathan Serve You? Amazing Refresher if you've read the original book before Priceless Checklist in case you missed out any crucial lessons/details Perfect Choice if you're interested in the original book but never read it before Disclaimer Once Again: This book is meant for a great companionship of the original book or to simply get the gist of the original book. "One of the greatest and most powerful gift in life is the gift of knowledge. The way of success is the way of continuous pursuit of knowledge" - Abbey Beathan

Summary Analysis Review of Robert Cialdini s Pre Suasion by Instaread

Summary  Analysis   Review of Robert Cialdini s Pre Suasion by Instaread Book
Author : Instaread
Publisher : Unknown
Release : 2016-10-17
ISBN : 9781539591245
Language : En, Es, Fr & De

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Book Description :

Summary, Analysis & Review of Robert Cialdini's Pre-suasion by Instaread Preview: Pre-suasion by Robert Cialdini is a research-driven examination of the ways that framing a persuasive argument can influence its effectiveness. Extensive research finds that certain ways of setting up a persuasion can be more effective than a well-planned persuasive argument on its own. There are particular moments when a persuasive argument has the most power. The best time to present the argument is when the audience has already been primed to consider a particular object or trait. The focus of attention will always seem more important and more likely to be a cause of other things. In the right contexts and messages, attention can be attracted through the use of sexual or threatening stimuli. Sexual cues augment messages that appeal to the viewer's desire to stand out and be unique. Threatening cues strengthen messages about fitting in and feeling safe. Once attention is secured, it must be retained either by... PLEASE NOTE: This is a Summary, Analysis & Review of the book and NOT the original book. Inside this Summary, Analysis & Review of Robert Cialdini's Pre-suasion by Instaread - Overview of the Book - Important People - Key Takeaways - Analysis of Key Takeaways About the Author With Instaread, you can get the key takeaways, summary and analysis of a book in 15 minutes. We read every chapter, identify the key takeaways and analyze them for your convenience. Visit our website at instaread.co.

Summary Pre Suasion

Summary  Pre Suasion Book
Author : Abbey Beathan
Publisher : Unknown
Release : 2018-07-05
ISBN : 9781722399856
Language : En, Es, Fr & De

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Book Description :

Pre-Suasion: Channeling Attention for Change by Robert Cialdini Ph.D | Book Summary | Abbey Beathan (Disclaimer: This is NOT the original book. If you're looking for the original book, search this link: http://amzn.to/2FtDgSk) A master pre-suader is here to teach you the hack to get your way in any negotiation. In Pre-Suasion, Robert Cialdini talks about an interesting approach to negotiation. The fact that the message you want to deliver is not that important, the most relevant part of any negotiation is the moment just before delivering said message. In that time frame, it is your chance to strike and to use the techniques explained in this book to come out of the negotiation with a victory smile on your face. (Note: This summary is wholly written and published by Abbey Beathan. It is not affiliated with the original author in any way) "You use your cuts to get people to swing attention to the parts of your message you really want them to focus on." - Robert B. Cialdini Become a pre-suader learning from the best of the best in negotiations, social psychologist Robert Cialdini who has years of experiences as a pre-suader and has obtained espectacular results. In Pre-suasion you'll learn about how to redirect the audience's focus of attention before a relevant action thus changing their state of mind which is the key to victory. Are you ready to become a rockstar pre-suader? With Cialdini, you'll learn to make your move in just the right moment and say just the right things to come out on top of a negotiation. P.S. Pre-suasion is an extraordinary book meant to teach you the best method of negotiation that is currently being practiced. P.P.S. It was Albert Einstein who famously said that once you stop learning, you start dying. It was Bill Gates who said that he would want the ability to read faster if he could only have one superpower in this world. Abbey Beathan's mission is to bring across amazing golden nuggets in amazing books through our summaries. Our vision is to make reading non-fiction fun, dynamic and captivating. Ready To Be A Part Of Our Vision & Mission? Scroll Up Now and Click on the "Buy now with 1-Click" Button to Get Your Copy. Why Abbey Beathan's Summaries? How Can Abbey Beathan Serve You? Amazing Refresher if you've read the original book before Priceless Checklist in case you missed out any crucial lessons/details Perfect Choice if you're interested in the original book but never read it before FREE 2 Page Printable Summary BONUS for you to paste in on your office, home etc Disclaimer Once Again: This book is meant for a great companionship of the original book or to simply get the gist of the original book. If you're looking for the original book, search for this link: http://amzn.to/2FtDgSk "One of the greatest and most powerful gift in life is the gift of knowledge. The way of success is the way of continuous pursuit of knowledge" - Abbey Beathan

Summary Analysis Review of Robert Cialdini s Pre suasion by Instaread

Summary  Analysis   Review of Robert Cialdini s Pre suasion by Instaread Book
Author : Instaread,Instaread Summaries
Publisher : Unknown
Release : 2016-10-12
ISBN : 9781683785293
Language : En, Es, Fr & De

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Book Description :

Download Summary Analysis Review of Robert Cialdini s Pre suasion by Instaread book written by Instaread,Instaread Summaries, available in PDF, EPUB, and Kindle, or read full book online anywhere and anytime. Compatible with any devices.

Summary Bundle

Summary Bundle Book
Author : Abbey Beathan
Publisher : Abbey Beathan Publishing
Release : 2019-08-24
ISBN : 9781690403319
Language : En, Es, Fr & De

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Book Description :

Summary Bundle: Influence & Life: Includes Summary of Pre-Suasion & Summary of Present Over Perfect From the Description of "Summary of Pre-Suasion"... "You use your cuts to get people to swing attention to the parts of your message you really want them to focus on." - Robert B. Cialdini Become a pre-suader learning from the best of the best in negotiations, social psychologist Robert Cialdini who has years of experiences as a pre-suader and has obtained espectacular results. In Pre-suasion you'll learn about how to redirect the audience's focus of attention before a relevant action thus changing their state of mind which is the key to victory. Are you ready to become a rockstar pre-suader? From the Description of "Summary of Present Over Perfect"... "What kills a soul? Exhaustion, secret keeping, image management. And what brings a soul back from the dead? Honesty, connection, grace." - Shauna Niequist Many of us feel consumed with work but we keep going at it because we think that success is what makes us happy. But by doing that, we actually miss out on sweet moments that would bring happiness into our life. Shauna Niequist's new book is about making an effort to differentiate what life is all about and to not miss out on it because we are distracted with other stuff. What if you could learn 3X more in 2X less time? How much faster could you accelerate to reach your goals? Start accelerating your growth today by adding this book to your shopping cart now or clicking on the buy now button.

Best Journals

Best Journals Book
Author : S Lewis
Publisher : Independently Published
Release : 2019-05-22
ISBN : 9781099698347
Language : En, Es, Fr & De

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Book Description :

Self-help books are often filled with things to remember. Journal your thoughts and reactions in real time as you read. Best Seller Journals provides a keepsake of your journey of self-improvement. Complete with Chapter, Character and Note Sections.

Summary of Pre Suasion

Summary of Pre Suasion Book
Author : Fastreads
Publisher : Createspace Independent Publishing Platform
Release : 2016-11-10
ISBN : 9781540312129
Language : En, Es, Fr & De

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Book Description :

"What we present first changes the way people experience what we present to them next." - Robert Cialdini "In deciding whether a possibility is correct, people typically look for hits rather than misses; for confirmations of the idea rather than for dis-confirmations." - Robert Cialdini "Trust is one of those qualities that leads to compliance with requests, provided that it has been planted before the request is made." - Robert Cialdini "Anything that draws focused attention to itself can lead observers to overestimate its importance." - Robert Cialdini What Will You Learn from Reading This Book? The secrets to "priming" someone to give you the response you want--even when they have no idea it's happening An understanding of the six keys of achieving influence from Robert's first book, and an additional one he's learned about since The secrets to the success behind palm readers and fortune tellers An understanding of why where you work will have a big impact on what you can achieve The best ways to direct focus to what's important in order to persuade someone to agree with you Knowledge of how to create a bonding sense of unity between you and the person you are talking to will make you far more successful in persuading them to your side An understanding of why placing key information in the forefront of people's minds, allows you to (often unintentionally) convince them to chose the result you are seeking The ways that you can persuade people to your side without directly manipulating them ***Don't miss Cialdiani's long anticipated follow-up to his blockbuster book: "Influence." Robert Cialdiani uses heavily researched data along with relatable situations to show you a new way to influence people before you even open your mouth.*** Own Your Copy Today!

Transformational Security Awareness

Transformational Security Awareness Book
Author : Perry Carpenter
Publisher : John Wiley & Sons
Release : 2019-04-30
ISBN : 1119566371
Language : En, Es, Fr & De

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Book Description :

Expert guidance on the art and science of driving secure behaviors Transformational Security Awareness empowers security leaders with the information and resources they need to assemble and deliver effective world-class security awareness programs that drive secure behaviors and culture change. When all other processes, controls, and technologies fail, humans are your last line of defense. But, how can you prepare them? Frustrated with ineffective training paradigms, most security leaders know that there must be a better way. A way that engages users, shapes behaviors, and fosters an organizational culture that encourages and reinforces security-related values. The good news is that there is hope. That’s what Transformational Security Awareness is all about. Author Perry Carpenter weaves together insights and best practices from experts in communication, persuasion, psychology, behavioral economics, organizational culture management, employee engagement, and storytelling to create a multidisciplinary masterpiece that transcends traditional security education and sets you on the path to make a lasting impact in your organization. Find out what you need to know about marketing, communication, behavior science, and culture management Overcome the knowledge-intention-behavior gap Optimize your program to work with the realities of human nature Use simulations, games, surveys, and leverage new trends like escape rooms to teach security awareness Put effective training together into a well-crafted campaign with ambassadors Understand the keys to sustained success and ongoing culture change Measure your success and establish continuous improvements Do you care more about what your employees know or what they do? It's time to transform the way we think about security awareness. If your organization is stuck in a security awareness rut, using the same ineffective strategies, materials, and information that might check a compliance box but still leaves your organization wide open to phishing, social engineering, and security-related employee mistakes and oversights, then you NEED this book.

Win Bigly

Win Bigly Book
Author : Scott Adams
Publisher : Penguin
Release : 2017-10-31
ISBN : 0735219729
Language : En, Es, Fr & De

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Book Description :

NEW YORK TIMES BESTSELLER The New York Times bestseller that explains one of the most important perceptual shifts in the history of humankind Scott Adams was one of the earliest public figures to predict Donald Trump’s election. The mainstream media regarded Trump as a lucky clown, but Adams – best known as “the guy who created Dilbert” -- recognized a level of persuasion you only see once in a generation. We’re hardwired to respond to emotion, not reason, and Trump knew exactly which emotional buttons to push. The point isn’t whether Trump was right or wrong, good or bad. Adams goes beyond politics to look at persuasion tools that can work in any setting—the same ones Adams saw in Steve Jobs when he invested in Apple decades ago. Win Bigly is a field guide for persuading others in any situation—or resisting the tactics of emotional persuasion when they’re used on you. This revised edition features a bonus chapter that assesses just how well Adams foresaw the outcomes of Trump’s tactics with North Korea, the NFL protesters, Congress, and more.

Understanding Survey Methodology

Understanding Survey Methodology Book
Author : Philip S. Brenner
Publisher : Springer Nature
Release : 2020-10-23
ISBN : 3030472566
Language : En, Es, Fr & De

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Book Description :

This volume ambitiously applies sociological theory to create an understanding of aspects of survey methodology. It focuses on the interplay between sociology and survey methodology: what sociological theory and approaches can offer to survey research and vice versa. The volume starts with a focus on direct connections between sociological theories and their applications in survey research. It further presents cutting-edge, original research that applies the “sociological imagination” to substantive concerns important to sociologists, survey methodologists, and social scientists and includes issues such as health, immigration, race/ethnicity, gender and sexuality, and criminal justice.

Making the Ask

Making the Ask Book
Author : Bernard Ross,Clare Segal
Publisher : Practical Inspiration Publishing
Release : 2021-06-14
ISBN : 1788602366
Language : En, Es, Fr & De

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Book Description :

If you’re a fundraiser or social entrepreneur keen to secure large gift for any kind of social cause you need to be able to ask the right people for the right money in the right way. But how do you do that? In this ground-breaking book, global experts Bernard Ross and Clare Segal share their approach - used by major fundraising organisations from UNHCR in the Middle East to MSF in the US and from UK’s Oxford University to MEF Museum in Argentina – which has been used to secure gifts up to $110m in a single ask. Whether you’re an experienced fundraiser looking for new ideas, a newbie keen to get to the right approach fast, or a board member anxious to help out, you’ll find the answers you’re looking for inside.

The Persuasive Preacher

The Persuasive Preacher Book
Author : David A. Christensen
Publisher : Wipf and Stock Publishers
Release : 2020-07-16
ISBN : 1725265990
Language : En, Es, Fr & De

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Book Description :

How can we preach persuasively without huckstering, manipulating, or coercing people? Sadly, we are seeing the fall of many pastors not for reasons of sexual immorality, but the pursuit of pride and power. The skillful use of marketing methods creates celebrity pastors who become significant influencers in the evangelical church. The lure of success is seductive, turning pastors into hucksters and Christians into consumers. We need to heed the warnings of the New Testament about the pride of rhetoric and the pursuit of power. David Christensen carefully analyzes the biblical warnings of Paul about the temptations of rhetorical sophistry in the first-century church and applies them to pastoral ministry today. God calls preachers to be ethical and effective persuaders. David develops an ethical grid for pastoral persuasion using principles drawn from the Bible and social science along with practical illustrations from his years of ministry. He calls preachers to be ethical and effective persuaders by emphasizing the centrality of the word of God while depending on the power of the Spirit of God.