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Managing Social Media In Libraries

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Managing Social Media in Libraries

Managing Social Media in Libraries Book
Author : Troy Swanson
Publisher : Elsevier
Release : 2012-09-24
ISBN : 1780633777
Language : En, Es, Fr & De

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Book Description :

Web 2.0 first created a scramble among librarians to participate in Facebook, YouTube, blogs, and other social media applications, and the turn is now towards management and consolidation. Managing Social Media in Libraries explores the developing information environment, the collaboration among library organizations, and the ways social media may convert the loose connections between library staff members. The book takes librarians beyond the mechanics of using social media, and establishes a framework to move library managers and leaders toward making social media effective. Managing Social Media in Libraries is structured around key topics in this area, including: refocusing after the first use of Web 2.0; library organisations as loosely coupled systems; social media within such systems; defining a purpose for the use of social media; connecting messages and tools; and integrating social media into standard websites. Provides practical ways of thinking about social media for library managers and leaders Provides examples of policies, workflows, and uses of social media tools for library managers and leaders Defines organizations as coordinated systems and discusses how social media tools can emphasize the benefits of coordination

Exam Prep for Managing Social Media in Libraries

Exam Prep for  Managing Social Media in Libraries Book
Author : Anonim
Publisher : Unknown
Release : 2021-05-17
ISBN : 0987650XXX
Language : En, Es, Fr & De

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Book Description :

Download Exam Prep for Managing Social Media in Libraries book written by , available in PDF, EPUB, and Kindle, or read full book online anywhere and anytime. Compatible with any devices.

Using Social Media in Libraries

Using Social Media in Libraries Book
Author : Charles Harmon,Michael Messina
Publisher : Scarecrow Press
Release : 2013-02-15
ISBN : 081088755X
Language : En, Es, Fr & De

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Book Description :

The eight best practices presented here will help your library both actually do social media in a way that matters and do it well. The successful strategies presented here range from the Vancouver Public Library’s innovative use of Twitter to the United Nations Library’s adoption of a social media policy to the Farmington, Connecticut Public Library’s fantastic work using social media to reach teens who weren’t using the library.

Marketing and Social Media

Marketing and Social Media Book
Author : Lorri Mon,Christie Koontz
Publisher : Rowman & Littlefield Publishers
Release : 2020-12-07
ISBN : 1538142961
Language : En, Es, Fr & De

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Book Description :

Marketing and Social Media: A Guide for Libraries, Archives, and Museums, Second Edition is a much-needed guide to marketing for libraries, archives, and museum professionals in the social media age. This book serves as both an introductory textbook and as a guide for working professionals interested in developing well-planned evidence-based marketing campaigns. Chapters cover coordinating efforts with the organization’s mission, goals, and objectives, how to do a SWOT analysis and environmental scanning, the use of existing data as well as issues in collecting additional data, how to identify and involve stakeholders, a 4-step marketing model, considerations of price, placement, product, and promotion, market research, understanding customer groups and market segmentation, marketing mix strategy and evaluation, promotional activities, channel selection, social media marketing activities, content marketing, social media policies, guidelines, crisis communication, and evidence-based assessment. Discussion of social media and examples of social media marketing activities are included throughout the book, as well as case study examples of marketing and social media campaigns in libraries, archives and museums. This second edition further includes a new final chapter offering step-by-step guidance for brand-new social media managers on how to get started from their first day on the job with social media marketing, management, assessment, strategic planning, and content calendar planning activities, in addition to working with colleagues and managers to integrate social media into work activities across the organization. For educators, this text includes elements which can be developed into classroom or workshop assignments which include pull quotes highlighting important concepts in each chapter, key terms, discussion questions, illustrative case study examples from archives, libraries and museums, and an annotated bibliography for further reading.

Middle Management in Academic and Public Libraries

Middle Management in Academic and Public Libraries Book
Author : Tom Diamond
Publisher : ABC-CLIO
Release : 2011
ISBN : 1598846892
Language : En, Es, Fr & De

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Book Description :

Drawing from the contributions of 20 academic and public library middle managers, this book reveals knowledge, expertise, and insights on a variety of management topics and responsibilities. * Addresses a wide range of middle management topics such as managing new managers of supervisors in the public library and balancing middle management and tenure-track responsibilities in an academic library * Includes information contributed by knowledgeable experts on middle management within public and academic library environments * Provides a bibliography of useful resources for middle managers with each chapter * Contains an index providing access to many topics and authors cited in the book

Handbook of Research on Managing Intellectual Property in Digital Libraries

Handbook of Research on Managing Intellectual Property in Digital Libraries Book
Author : Tella, Adeyinka,Kwanya, Tom
Publisher : IGI Global
Release : 2017-08-16
ISBN : 1522530940
Language : En, Es, Fr & De

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Book Description :

Taking into consideration the variety of information being created, produced, and published, the acquisition and archiving of e-resources by digital libraries is rapidly increasing. As such, managing the rights to these resources is imperative. The Handbook of Research on Managing Intellectual Property in Digital Libraries is a pivotal reference source for the latest scholarly research on strategies in which digital libraries engage in the management of increasing digital intellectual property to protect both the users and the creators of the resources. Featuring coverage on a broad range of topics such as copyright management, open access, and software programs, this book is ideally designed for academicians, researchers, and practitioners seeking material on property rights and e-resources.

The Librarian s Nitty Gritty Guide to Social Media

The Librarian s Nitty Gritty Guide to Social Media Book
Author : Laura Solomon
Publisher : American Library Association
Release : 2013
ISBN : 0838911609
Language : En, Es, Fr & De

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Book Description :

The vast array of social media options present a challenge: it’s tough to keep current, let alone formulate a plan for using these tools effectively. Solomon, a librarian with extensive experience in web development, design, and technology, cuts to the chase with this invaluable guide to using social media in any kind of library. With a straightforward and pragmatic approach, she broadens her best-selling ALA Editions Special Report on the topic and Presents an overview of the social media world, providing context for services like Facebook, Twitter, and YouTube, and analyzes how adults’ and teens’ use of social media impacts the library Offers advice on easy ways to use these tools on a daily basis, with planning strategies for posting and scheduling Addresses the fine points of Facebook, comparing the various types of profiles and accounts Guides readers in the basics of crafting eye-catching status updates, and other social media best practices Shows how to manage and monitor accounts, including pointers on dealing with negative feedback Including a bibliography of additional resources, Solomon’s guide will empower libraries to use social media as a powerful tool for marketing, outreach, and advocacy.

Management Basics for Information Professionals Third Edition

Management Basics for Information Professionals  Third Edition Book
Author : G. Edward Evans,Camila A. Alire
Publisher : American Library Association
Release : 2013
ISBN : 1555709095
Language : En, Es, Fr & De

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Book Description :

Reflecting the rapidly changing information services environment, the third edition of this bestselling title offers updates and a broader scope to make it an even more comprehensive introduction to library management. Addressing the basic skills good library managers must exercise throughout their careers, this edition includes a completely new chapter on management ethics. Evans and Alire also pay close attention to management in "new normal" straitened economic conditions and offer updates on technological topics like social media. Among the areas covered are The managerial environment, including organizational skill sets, the importance of a people-friendly organization, and legal issues Managerial skills such as planning, accountability, trust and delegation, decision making, principles of effective organizational communication, fostering change and innovation, quality control, and marketing Key points on leadership, team-building, and human resource management Budget, resource, and technology management Why ethics matter Tips for planning a library career, with a look at the work/life debate

Computers in Libraries

Computers in Libraries Book
Author : Anonim
Publisher : Unknown
Release : 2007
ISBN : 0987650XXX
Language : En, Es, Fr & De

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Book Description :

Download Computers in Libraries book written by , available in PDF, EPUB, and Kindle, or read full book online anywhere and anytime. Compatible with any devices.

Library Information Science Abstracts

Library   Information Science Abstracts Book
Author : Anonim
Publisher : Unknown
Release : 2008
ISBN : 0987650XXX
Language : En, Es, Fr & De

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Book Description :

Download Library Information Science Abstracts book written by , available in PDF, EPUB, and Kindle, or read full book online anywhere and anytime. Compatible with any devices.

Mastering Digital Librarianship

Mastering Digital Librarianship Book
Author : Alison Mackenzie,Lindsey Martin
Publisher : Facet Publishing
Release : 2013-11-15
ISBN : 1856049434
Language : En, Es, Fr & De

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Book Description :

This book examines the changing roles of the librarian and how working within a rich digital environment has impacted on the ability of professionals to develop the appropriate 'know how', skills, knowledge and behaviours required in order to operate effectively. Expert specialists and opinion-makers from around the world discuss the challenges and successes of adapting existing practices, introducing new services and working with new partners in an environment that no longer recognizes traditional boundaries and demarcation of roles. The book is structured thematically, with a focus on three key strands where the impact of digital technologies is significant: - Rethinking marketing and communication: this strand looks at strategic approaches and practices which harness social media and illustrate the importance of communication and marketing activities in these new online spaces. - Rethinking support for academic practice: this part examines the professional expertise required of librarians who engage with and support new academic and learner practices in digitally rich teaching, learning and research environments. - Rethinking resource delivery: this section investigates the use of strategies to maximize access to online resources and services: harnessing system data to enhance collection management and user choice, designing and managing mobile 'friendly' learning spaces and providing virtual resources and services to an overseas campus. Readership: This timely and inspiring edited collection should make vital reading for librarians, library schools, departments of information science and other professional groups such as education developers, learning technologists and IT specialists.

News Media Libraries

News Media Libraries Book
Author : Barbara P. Semonche
Publisher : Libraries Unlimited
Release : 1993
ISBN : 0987650XXX
Language : En, Es, Fr & De

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Book Description :

This professional reference provides practical information on how to manage all types of news libraries and how to take full advantage of emerging technologies.

Managing Knowledge and Scholarly Assets in Academic Libraries

Managing Knowledge and Scholarly Assets in Academic Libraries Book
Author : Gunjal, Bhojaraju
Publisher : IGI Global
Release : 2016-12-28
ISBN : 1522517421
Language : En, Es, Fr & De

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Book Description :

Knowledge management strategies play an important role across numerous industries. These processes and strategies can be adopted into higher education sectors for use in managing scholarly assets. Managing Knowledge and Scholarly Assets in Academic Libraries is an essential reference source for the latest research on approaches for adopting and implementing various facets of knowledge management in academia. Featuring expansive coverage on a range of topics and perspectives, such as knowledge mapping, social media applications, and linked data, this publication is ideally designed for librarians, students, managers, and scholars seeking current research on the innovative measures of knowledge management in libraries.

The School Library Manager 5th Edition

The School Library Manager  5th Edition Book
Author : Blanche Woolls,Ann C. Weeks,Sharon Coatney
Publisher : ABC-CLIO
Release : 2013-12-09
ISBN : 1610696107
Language : En, Es, Fr & De

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Book Description :

This very readable text is updated to encompass the new role of school librarians in managing the digital world in libraries. • Presents up-to-date information and thorough revisions of a well-established and popular textbook • Highlights the teaching role of today's school librarian • Emphasizes the newest AASL standards, the Common Core standards, and the management of 21st-century digital and virtual libraries and collections • Supplies comprehensive coverage of current issues in school library media center administration

University Libraries and Digital Learning Environments

University Libraries and Digital Learning Environments Book
Author : Jill Beard
Publisher : Routledge
Release : 2016-02-24
ISBN : 1317004337
Language : En, Es, Fr & De

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Book Description :

University libraries around the world have embraced the possibilities of the digital learning environment, facilitating its use and proactively seeking to develop the provision of electronic resources and services. The digital environment offers opportunities and challenges for librarians in all aspects of their work - in information literacy, virtual reference, institutional repositories, e-learning, managing digital resources and social media. The authors in this timely book are leading experts in the field of library and information management, and are at the forefront of change in their respective institutions. University Libraries and Digital Learning Environments will be invaluable for all those involved in managing libraries or learning services, whether acquiring electronic resources or developing and delivering services in digital environments.

Research Anthology on Collaboration Digital Services and Resource Management for the Sustainability of Libraries

Research Anthology on Collaboration  Digital Services  and Resource Management for the Sustainability of Libraries Book
Author : Information Resources Management Association
Publisher : Unknown
Release : 2021
ISBN : 9781799880516
Language : En, Es, Fr & De

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Book Description :

"This edited anthology explores emerging strategies and technologies that are redefining the role of the library within communities and academia providing extensive ground on all the ways libraries have shifted to manage their resources, digitalize their services, and market themselves within the new technological revolution"--

Managing Fiction in Libraries

Managing Fiction in Libraries Book
Author : Margaret Kinnell Evans,Margaret Kinnell
Publisher : Clive Bingley
Release : 1991
ISBN : 0987650XXX
Language : En, Es, Fr & De

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Book Description :

The book considers fiction management in the context of all the other management functions of libraries - including resource management; service development; staff management; the marketing of services. It assesses the constraints as well as the challenges of the present political climate in which librarians are expected to justify their services on financial as well as philosophical grounds.

A Handbook for Corporate Information Professionals

A Handbook for Corporate Information Professionals Book
Author : Katharine Schopflin
Publisher : Facet Publishing
Release : 2014-12-31
ISBN : 185604968X
Language : En, Es, Fr & De

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Book Description :

This edited collection provides a cutting edge overview of issues of key concern for information professionals providing information services in corporate environments. Corporate information professionals serving the workplace rather than learning communities or the general public face specific challenges and demands, from providing competitive intelligence to managing information in a global environment. International contributors working across a variety of sectors pinpoint the key topics facing the corporate information professionals today and share their experiences and expertise. The key topics include: - how information professionals/libraries fit into the contemporary workplace - managing the corporate intranet - the role of the corporate librarian in internal and external marketing - gaining buy-in for corporate knowledge and information management - the hybrid librarian/systems specialist - managing staff and change in a difficult climate - demonstrating value managing information in a global firm - developing corporate taxonomies at a time of change - working with suppliers/licensing for elibraries - training end-users - competitive intelligence searching. Readership: Experienced information professionals working in the corporate sector, including professional services firms, government, NGOs, commercial and industrial companies. The book should be useful to those with a high level of experience and/or seniority, wanting an overview on specific aspects of corporate information management, but will be accessible to more recent entrants to the workplace. It will also be of interest to students of librarianship and those applying for jobs within the sector, as well as the related professions of knowledge management, information architecture and intranet management.

Digital Libraries and Information Access

Digital Libraries and Information Access Book
Author : G. G. Chowdhury,Schubert Foo
Publisher : Facet Publishing
Release : 2012-09-21
ISBN : 1856048217
Language : En, Es, Fr & De

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Book Description :

An authoritative and truly global exploration of current research in digital libraries. Internationally-renowned academics discuss what has been achieved with digital libraries and what we can expect in the future through the prism of research. The increasing number of digital libraries in all sectors and the pressure of ever demanding and diverse user needs has encouraged development of user-centred interfaces, intelligent search and retrieval capabilities, effective metadata description and contents organization. In addition to the two editors who are renowned for their works in digital library research, this collection brings together established international names in the field to analyse these developments in relation to users and information access and the future trends and challenges that practitioners will face. Readership: LIS students, academics and researchers interested in digital libraries and access and those developing, managing or just starting out with digital libraries