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Logo Design Love

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Logo Design Love

Logo Design Love Book
Author : David Airey
Publisher : Peachpit Press
Release : 2014-08-18
ISBN : 0133812790
Language : En, Es, Fr & De

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Book Description :

Completely updated and expanded, the second edition of David Airey’s Logo Design Love contains more of just about everything that made the first edition so great: more case studies, more sketches, more logos, more tips for working with clients, more insider stories, and more practical information for getting the job and getting it done right. In Logo Design Love, David shows you how to develop an iconic brand identity from start to finish, using client case studies from renowned designers. In the process, he reveals how designers create effective briefs, generate ideas, charge for their work, and collaborate with clients. David not only shares his personal experiences working on identity projects–including sketches and final results of his own successful designs–he also uses the work of many well-known designers such as Paula Scher, who designed the logos for Citi and Microsoft Windows, and Lindon Leader, creator of the current FedEx identity, as well as work from leading design studios, including Moving Brands, Pentagram, MetaDesign, Sagmeister & Walsh, and many more. In Logo Design Love, you’ll learn: Best practices for extending a logo into a complete brand identity system Why one logo is more effective than another How to create your own iconic designs What sets some designers above the rest 31 practical design tips for creating logos that last

Logo Design Love Annotated and Expanded Edition Second Edition

Logo Design Love  Annotated and Expanded Edition  Second Edition Book
Author : David Airey
Publisher :
Release : 2014
ISBN :
Language : En, Es, Fr & De

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Book Description :

Completely updated and expanded, the second edition of David Airey's¿ Logo Design Love ¿contains more of just about everything that made the first edition so great: more case studies, more sketches, more logos, more tips for working with clients, more insider stories, and more practical information for getting the job and getting it done right. In¿ Logo Design Love, David shows you how to develop an iconic brand identity from start to finish, using client case studies from renowned designers. In the process, he reveals how designers create effective briefs, generate ideas, charge for their work, and collaborate¿with clients. David not only shares his personal experiences working on identity projects--including sketches and final results of his own successful designs--he also uses the work¿of many well-known designers such as Paula Scher, who designed the logos for Citi and¿Microsoft Windows, and Lindon Leader, creator of the current FedEx identity, as well as¿work from leading design studios, including Moving Brands, Pentagram, MetaDesign, Sagmeister & Walsh, and many more. In¿ Logo Design Love, you'll learn: Best practices for extending a logo into a complete brand identity system Why one logo is more effective than another How to create your own iconic designs What sets some designers above the rest 31 practical design tips for creating logos that last.

Work for Money Design for Love

Work for Money  Design for Love Book
Author : David Airey
Publisher : New Riders
Release : 2012-10-26
ISBN : 0133052753
Language : En, Es, Fr & De

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Book Description :

Unlike other dry business books, this refreshing, straightforward guide from Logo Design Love author and international designer David Airey answers the questions all designers have when first starting out on their own. In fact, the book was inspired by the many questions David receives every day from the more than 600,000 designers who visit his three blogs (Logo Design Love, Identity Designed, and DavidAirey.com) each month. How do I find new clients? How much should I charge for my design work? When should I say no to a client? How do I handle difficult clients? What should I be sure to include in my contracts? David’s readers–a passionate and vocal group–regularly ask him these questions and many more on how to launch and run their own design careers. With this book, David finally answers their pressing questions with anecdotes, case studies, and sound advice garnered from his own experience as well as those of such well-known designers as Ivan Chermayeff, Jerry Kuyper, Maggie Macnab, Eric Karjaluoto, and Von Glitschka. Designers just starting out on their own will find this book invaluable in succeeding in today’s hyper-networked, global economy.

Identity Designed

Identity Designed Book
Author : David Airey
Publisher : Rockport Publishers
Release : 2019-01-22
ISBN : 1631595946
Language : En, Es, Fr & De

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Book Description :

Ideal for students of design, independent designers, and entrepreneurs who want to expand their understanding of effective design in business, Identity Designed is the definitive guide to visual branding. Written by best-selling writer and renowned designer David Airey, Identity Designed formalizes the process and the benefits of brand identity design and includes a substantial collection of high-caliber projects from a variety of the world’s most talented design studios. You’ll see the history and importance of branding, a contemporary assessment of best practices, and how there’s always more than one way to exceed client expectations. You’ll also learn a range of methods for conducting research, defining strategy, generating ideas, developing touchpoints, implementing style guides, and futureproofing your designs. Each identity case study is followed by a recap of key points. The book includes projects by Lantern, Base, Pharus, OCD, Rice Creative, Foreign Policy, Underline Studio, Fedoriv, Freytag Anderson, Bedow, Robot Food, Together Design, Believe in, Jack Renwick Studio, ico Design, and Lundgren+Lindqvist. Identity Designed is a must-have, not only for designers, but also for entrepreneurs who want to improve their work with a greater understanding of how good design is good business.

Letterhead and Logo Design 9

Letterhead and Logo Design 9 Book
Author : MINE
Publisher : Rockport Publishers
Release : 2007-05-01
ISBN : 1616738847
Language : En, Es, Fr & De

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Book Description :

Now available in paperback format, #9 of this the best-selling annual Letterhead and Logo Design features the most creative and inspiring work in the field from well-known design leaders, new design firms, and cutting edge artists. Includes everything identity, from logos to labels, business cards to envelopes, and the creative techniques and full-color images portrayed in this broad range of work will inspire new design solutions for age-old challenges that beg for a fresh approach. Both design firms and their clients will find this an invaluable resource for inspiration and ideas that grab the viewer's attention and create a lasting impression.

Letterhead Logo Design 7

Letterhead   Logo Design 7 Book
Author : N.A
Publisher :
Release :
ISBN : 9781610592963
Language : En, Es, Fr & De

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Book Description :

This latest edition in the best-selling annual Letterhead & Logo Design series features innovative and exciting work from well-known design leaders, new design firms, and cutting-edge artists. From logos to letterheads, business cards to envelopes, the creative techniques portrayed in this broad range of work will inspire new design solutions for age-old challenges. Design firms and their clients will find this an invaluable resource for inspiring ideas that grab the viewer's attention and create a lasting impression.

Meggs History of Graphic Design

Meggs  History of Graphic Design Book
Author : Philip B. Meggs,Alston W. Purvis
Publisher : John Wiley & Sons
Release : 2016-04-14
ISBN : 1119136202
Language : En, Es, Fr & De

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Book Description :

The bestselling graphic design reference, updated for the digital age Meggs' History of Graphic Design is the industry's unparalleled, award-winning reference. With over 1,400 high-quality images throughout, this visually stunning text guides you through a saga of artistic innovators, breakthrough technologies, and groundbreaking developments that define the graphic design field. The initial publication of this book was heralded as a publishing landmark, and author Philip B. Meggs is credited with significantly shaping the academic field of graphic design. Meggs presents compelling, comprehensive information enclosed in an exquisite visual format. The text includes classic topics such as the invention of writing and alphabets, the origins of printing and typography, and the advent of postmodern design. This new sixth edition has also been updated to provide: The latest key developments in web, multimedia, and interactive design Expanded coverage of design in Asia and the Middle East Emerging design trends and technologies Timelines framed in a broader historical context to help you better understand the evolution of contemporary graphic design Extensive ancillary materials including an instructor's manual, expanded image identification banks, flashcards, and quizzes You can't master a field without knowing the history. Meggs' History of Graphic Design presents an all-inclusive, visually spectacular arrangement of graphic design knowledge for students and professionals. Learn the milestones, developments, and pioneers of the trade so that you can shape the future.

Guidelines for a Perfect Logo Design

Guidelines for a Perfect Logo Design Book
Author : Attila Blázsovics
Publisher : Blázsovics Attila
Release : 2015-03-03
ISBN :
Language : En, Es, Fr & De

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Book Description :

For people who want to go for a logo design, this guide will be of great help, especially for those who aren’t certain what they really want. Choosing the right design is a matter of great responsibility. So it isn’t enough only to hire a designer and give him the name of your company. There’s much more to it! This particular guide is a path to collaborate with the designer for a successful project. It will offer practical recommendations for those who want to actively participate in the creation of their own logo design.

Graphic Design Handbook

Graphic Design Handbook Book
Author : Radu Frasie
Publisher : Radu Frasie
Release :
ISBN : 9730248591
Language : En, Es, Fr & De

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Book Description :

The Graphic Design Handbook will ease your work by providing you lots of structured information and practical advices on the following topics: ● Color Theory ● Color Psychology ● Shape Psychology ● Typography ● Branding ● Logo Design ● Charts with brochure folding options ● and lots of tables with standard dimensions for flyers, brochures, papers, banners etc. The Graphic Design Handbook will: ● save your time by bringing all the important information at your fingertips ● ease your work with lots of practical advices ● increase your productivity ● help you better understand what’s in your client’s mind and what are their real expectations

Blueprint

Blueprint Book
Author : N.A
Publisher :
Release : 2003
ISBN :
Language : En, Es, Fr & De

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Book Description :

199 Flags

199 Flags Book
Author : Orith Kolodny
Publisher : Chronicle Books
Release : 2020-05-05
ISBN : 9781452182650
Language : En, Es, Fr & De

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Book Description :

Journey around the world through 199 flags! This striking visual book explores the shapes, figures, and colors of flag design. Whether a national flag features vertical stripes or horizontal ones, two colors or more, symbols drawn from nature or from history—each detail of its design is intentional and loaded with meaning. Graphic designer Orith Kolodny demystifies the recurring colors and visual components of national flags. Through the study of flag design, this book shows that countries with vastly different climates and cultures often have more in common than one might expect. This book is: • Organized by design rather than geography • Divided into categories such as stripes, diagonal lines, triangles, circles, crosses, and natural forms (like suns, moons, stars, and trees) • A stylish introduction to the iconography of independence 199 Flags explores the meaning behind each flag in an entertaining and accessible way. Through a captivating combination of design theory and world history, you'll learn how to decode the symbols and interpret shapes of flags through a designer's eye. • A perfect gift for dads, designers, travelers, geography nerds, and history buffs • Learn about our world in a unique way that prioritizes design and meaning over rote memorization. • Great for fans of Logo Design Love: A Guide to Creating Iconic Brand Identities by David Airey, The Design of Everyday Things by Don Norman, Flags of the World by Sylvie Bednar, and Draplin Design Co. by Aaron James Draplin

Using the Crowd to Design the Perfect Logo

Using the Crowd to Design the Perfect Logo Book
Author : CJ Isakow
Publisher : BlogIntoBook.com
Release : 2014-01-06
ISBN :
Language : En, Es, Fr & De

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Book Description :

Logos are one of the most essential components for business success. They must capture the essence of the product or company and be easily recognizable. Yet they are also the most disregarded aspects. Why? Because many business owners believe that they can create something simple, do-it-yourself concepts, but they end up being dull, ordinary, and plain. In Using the Crowd to Design the Perfect Logo, CJ Isakow reveals a simple, cost-effective, and potent way for any business owner to get a powerful logo that speaks to the heart of their business. From a skeleton of an idea, and the concepts of some amazing designers, there’s no reason to settle for just ‘good enough’ anymore when it comes to logos. When you still want to be involved in the process, and respect the logo enough to know you shouldn’t do it all by yourself, this is the quintessential book that will have you posting a brand new, amazing logo within a short amount of time utilizing 99Designs. Yes, it’s that easy, really.

The End of Print

The End of Print Book
Author : Lewis Blackwell,David Carson
Publisher : Laurence King Publishing
Release : 2000
ISBN : 9781856692168
Language : En, Es, Fr & De

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Book Description :

The End of Print is the first collection of the work of David Carson, arguably the most innovative and influential graphic designer of the 1990s. Since the book first appeared in 1995, it has become one of the most popular graphic design books of the 20th century. Carson's approach to typography and layout has provoked praise and criticism worldwide, and has inspired a following of young designers eager to break with tradition and forge a new aesthetic. This revised and extended edition contains a significant number of new images from this key period in Carson's career. Two illustrated essays provide an overview of Carson's work, setting it in the context of graphic design history. They examine critical appraisals of the book and discuss the impact that Carson's work has had on contemporary graphics. The much-debated concept of the "end of print" is explored in new contributions from Douglas Coupland, Jessica Helfand, Rick Valicenti, Shawn Wolfe, Geof Kern, Jackson Boelts and Philip B. Meggs. The End of Print is illustrated with 400 colour images, and features work from the magazines where Carson first made his mark - including Transworld Skateboarding, Surfer, Beach Culture and Ray Gun - as well as his instantly recognizable advertisements for clients such as Nike, Pepsi, MTV and Sony. Lewis Blackwell's text includes an interview in which Carson examines the origins of his approach and discusses the extreme reactions to his work.

The Path to Love

The Path to Love Book
Author : Deepak Chopra
Publisher : Random House Large Print Publishing
Release : 1997-01-01
ISBN : 9780679774228
Language : En, Es, Fr & De

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Book Description :

Join Deepak Chopra on a wondrous journey. . . " The Path to Love." Philosophical, inspiring, and ultimately very practical, The Path to Love is a book that can change lives as it invites the spirit to work its wonders on the most complex and richly rewarding terrain of all: the human heart. "From the Trade Paperback edition."

New Retro

New Retro Book
Author : Victionary
Publisher :
Release : 2016
ISBN : 9789881320360
Language : En, Es, Fr & De

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Book Description :

Designers often look to earlier decades or generations for inspiration, borrowing motifs and palettes that are recognizable through their ability to elicit nostalgia. New Retro focuses specifically on graphic designers that evoke bygone eras with their creative work. The first section showcases logo design and examines the ways in which designers are able to incorporate vintage typefaces and imagery to create innovative identities and logotypes. The second presents graphic output from poster and print design to fashion, product, packaging design and more.

How to Earn More Than 30 000 a Year with Your Home Computer

How to Earn More Than  30 000 a Year with Your Home Computer Book
Author : Phil Philcox
Publisher : Citadel Press
Release : 1999
ISBN : 9780806520698
Language : En, Es, Fr & De

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Book Description :

Describes over one hundred sixty opportunities for using one's computer to begin a home-based business creating bumper stickers, designing logos, or publishing newsletters

How to Make Money as an Artist

How to Make Money as an Artist Book
Author : Sean Moore
Publisher :
Release : 2000
ISBN :
Language : En, Es, Fr & De

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Book Description :

How to sell one’s art isn't taught in art schools, yet it’s an essential ingredient in getting work displayed and attracting art commissions. This straightforward guide is written for artists who want to present themselves and their work in the best possible light to the largest possible audience. Topics include creating a winning marketing package, getting a gallery, finding an artist representative, and obtaining free or low-cost advertising. Also included is a thorough resource listing that includes inexpensive sources for slide development, contact information for artist representatives, suggestions for durable mailing packaging, and contact names for foreign news media.

Letterhead Logo Designs 2

Letterhead   Logo Designs 2 Book
Author : Stephen Knapp,Rockport Publishing
Publisher : Betterway Books
Release : 1992
ISBN :
Language : En, Es, Fr & De

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Book Description :