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Handbook Of Global User Research

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The Handbook of Global User Research

The Handbook of Global User Research Book
Author : Robert Schumacher
Publisher : Morgan Kaufmann
Release : 2009-09-30
ISBN : 9780080889726
Language : En, Es, Fr & De

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Book Description :

User research is global – yet despite its pervasiveness, practitioners are not all well equipped to work globally. What may have worked in Nigeria may not be accepted in Russia, may be done differently in Brazil, may partly work in China, and may completely fail in Kuwait. And what often goes less noticed, but can be equally vexing are technical, logistical and planning issues such as hiring qualified translators, payment procedures, travel issues, setting up facilities and finding test participants. The Handbook of Global User Research is the first book to focus on global user research. The book collects insight from UX professionals from nine countries and, following a typical project timeline, presents practical insights into the preparation, fieldwork, analysis and reporting, and overall project management for global user research projects. Any user experience professional that works on global projects -- including those new to the field, UX veterans who need information on this expanding aspect of user research, and students -- will need this book to do their job effectively. *Presents the definitive collection of hard won lessons from user research professionals around the world *Includes real-world examples of global user research challenges and provides approaches to these issues *Contains anecdotes and hard-won from the field that illustrate actionable tactics for practitioners

Global UX

Global UX Book
Author : Whitney Quesenbery,Daniel Szuc
Publisher : Elsevier
Release : 2011-11
ISBN : 012378591X
Language : En, Es, Fr & De

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Book Description :

Protocols exist in the field of user experience, but in light of the challenges faced by globalization, you must now incorporate new methodologies and best practices to analyze, test, design, and evaluate products that take into account a multinational user base. Current UX books and resources don't focus on the unique challenges of creating usable, well-designed products and services in light of varying cultures, technology, and breadth of audience. Challenges you may face on a daily level include: Policies, practices and behavior in multinational organizations; Cross-cultural distributed team issues; Multi-national corporations working across national boundaries and across cultures (both national and corporate); Global standards and national regulations; Accessibility for a global audience, including disabilities; and much more. With Global UX, industry leaders Whitney Quesenbery and Daniel Szuc resolve this issue by offering real world examples of successful UX practice, organized by the authors around specific project objectives, as examples of different ways of working globally. Throughout the book, they provide best practices and lessons learned to help answer common questions and avoid common problems in a multitude of situations. The chapters introduce themes and frameworks of challenges, and then provide related case studies that present how experts solved that problem. This book provides a valuable resource for anyone looking to incorporate new globalized methodologies. *Covers practical user experience best practices for the global environment *Features numerous, global, real-world examples, based on interviews with over 60 UX managers and practitioners from around the world *Contains case studies and vignettes from user research and design projects for multinational companies and small start-ups

A Field Guide To User Research

A Field Guide To User Research Book
Author : Smashing Magazine
Publisher : Smashing Magazine
Release : 2015-05-15
ISBN : 3945749182
Language : En, Es, Fr & De

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Book Description :

User research is an effective strategy to gain a deeper understanding of your target audience — a crucial step in order to choose efficient design solutions and build smart products. But what has to be considered when conducting user research? What methods have proven themselves in practice? And how do you finally integrate your findings into the design process? With this eBook, you will learn to take the guesswork out of your design decisions and base them on real-life experiences and user needs instead. To get you started, we’ll consider various research methods and techniques, but we will also tackle the more practical aspects (and difficulties) which face-to-face research brings along. Learning to identify potential research partners and finding the right questions to ask during an interview thus is part of this eBook — as well as presenting your findings und using them to iterate on your products’ designs. If you feel that you and your team make a lot of decisions based on assumptions, then this eBook is your jump start into a more user-centered design process. Find the techniques that fit into your workflow and start to discover the actual problems — and unmet needs — of potential users firsthand. TABLE OF CONTENTS: - A Five-Step Process For Conducting User Research - A Closer Look At Personas: What They Are And How They Work - A Closer Look At Personas: A Guide To Developing The Right Ones - All You Need To Know About Customer Journey Mapping - Facing Your Fears: Approaching People For Research - Considerations When Conducting User Research In Other Countries: A Brazilian Case Study - How To Run User Tests At A Conference

Integrating Touch Enabled and Mobile Devices into Contemporary Mathematics Education

Integrating Touch Enabled and Mobile Devices into Contemporary Mathematics Education Book
Author : Meletiou-Mavrotheris, Maria
Publisher : IGI Global
Release : 2015-07-13
ISBN : 1466687150
Language : En, Es, Fr & De

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Book Description :

Despite increased interest in mobile devices as learning tools, the amount of available primary research studies on their integration into mathematics teaching and learning is still relatively small due to the novelty of these technologies. Integrating Touch-Enabled and Mobile Devices into Contemporary Mathematics Education presents the best practices in mathematics education research and teaching practice by providing an account of current and future trends and issues in mobile mathematics learning and associated technologies and educational methodologies. This edited volume approaches a broad audience including researchers and practitioners interested in the exploitation of mobile technologies in mathematics teaching and learning, as well as mathematics teachers at all levels. This premier reference source compiles the best practices and recommended processes for effectively utilizing the vast capabilities of mobile technologies in the mathematics classroom through a collection of chapters covering topics including, but not limited to, touch-enabled virtual mapping, perceptual learning technologies, mobile teaching, statistics apps for mobile devices, smartphones for the visually impaired, pedagogical and instructional design, and touch screen interfaces in algebraic instruction.

Game Analytics

Game Analytics Book
Author : Magy Seif El-Nasr,Anders Drachen,Alessandro Canossa
Publisher : Springer Science & Business Media
Release : 2013-03-30
ISBN : 1447147693
Language : En, Es, Fr & De

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Book Description :

Developing a successful game in today’s market is a challenging endeavor. Thousands of titles are published yearly, all competing for players’ time and attention. Game analytics has emerged in the past few years as one of the main resources for ensuring game quality, maximizing success, understanding player behavior and enhancing the quality of the player experience. It has led to a paradigm shift in the development and design strategies of digital games, bringing data-driven intelligence practices into the fray for informing decision making at operational, tactical and strategic levels. Game Analytics - Maximizing the Value of Player Data is the first book on the topic of game analytics; the process of discovering and communicating patterns in data towards evaluating and driving action, improving performance and solving problems in game development and game research. Written by over 50 international experts from industry and research, it covers a comprehensive range of topics across more than 30 chapters, providing an in-depth discussion of game analytics and its practical applications. Topics covered include monetization strategies, design of telemetry systems, analytics for iterative production, game data mining and big data in game development, spatial analytics, visualization and reporting of analysis, player behavior analysis, quantitative user testing and game user research. This state-of-the-art volume is an essential source of reference for game developers and researchers. Key takeaways include: Thorough introduction to game analytics; covering analytics applied to data on players, processes and performance throughout the game lifecycle. In-depth coverage and advice on setting up analytics systems and developing good practices for integrating analytics in game-development and -management. Contributions by leading researchers and experienced professionals from the industry, including Ubisoft, Sony, EA, Bioware, Square Enix, THQ, Volition, and PlayableGames. Interviews with experienced industry professionals on how they use analytics to create hit games.

Quantifying the User Experience

Quantifying the User Experience Book
Author : Jeff Sauro,James R Lewis
Publisher : Morgan Kaufmann
Release : 2016-07-12
ISBN : 0128025484
Language : En, Es, Fr & De

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Book Description :

Quantifying the User Experience: Practical Statistics for User Research, Second Edition, provides practitioners and researchers with the information they need to confidently quantify, qualify, and justify their data. The book presents a practical guide on how to use statistics to solve common quantitative problems that arise in user research. It addresses questions users face every day, including, Is the current product more usable than our competition? Can we be sure at least 70% of users can complete the task on their first attempt? How long will it take users to purchase products on the website? This book provides a foundation for statistical theories and the best practices needed to apply them. The authors draw on decades of statistical literature from human factors, industrial engineering, and psychology, as well as their own published research, providing both concrete solutions (Excel formulas and links to their own web-calculators), along with an engaging discussion on the statistical reasons why tests work and how to effectively communicate results. Throughout this new edition, users will find updates on standardized usability questionnaires, a new chapter on general linear modeling (correlation, regression, and analysis of variance), with updated examples and case studies throughout. Completely updated to provide practical guidance on solving usability testing problems with statistics for any project, including those using Six Sigma practices Includes new and revised information on standardized usability questionnaires Includes a completely new chapter introducing correlation, regression, and analysis of variance Shows practitioners which test to use, why they work, and best practices for application, along with easy-to-use Excel formulas and web-calculators for analyzing data Recommends ways for researchers and practitioners to communicate results to stakeholders in plain English

Blended Learning Concepts Methodologies Tools and Applications

Blended Learning  Concepts  Methodologies  Tools  and Applications Book
Author : Management Association, Information Resources
Publisher : IGI Global
Release : 2016-08-18
ISBN : 1522507841
Language : En, Es, Fr & De

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Book Description :

Traditional classroom learning environments are quickly becoming a thing of the past as research continues to support the integration of learning outside of a structured school environment. Blended learning, in particular, offers the best of both worlds, combining classroom learning with mobile and web-based learning environments. Blended Learning: Concepts, Methodologies, Tools, and Applications explores emerging trends, case studies, and digital tools for hybrid learning in modern educational settings. Focusing on the latest technological innovations as well as effective pedagogical practice, this critical multi-volume set is a comprehensive resource for instructional designers, educators, administrators, and graduate-level students in the field of education.

Intercultural User Interface Design

Intercultural User Interface Design Book
Author : Rüdiger Heimgärtner
Publisher : Springer
Release : 2019-06-25
ISBN : 3030174271
Language : En, Es, Fr & De

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Book Description :

The path for developing an internationally usable product with a human-machine interface is described in this textbook, from theory to conception and from design to practical implementation. The most important concepts in the fields of philosophy, communication, culture and Ethnocomputing as the basis of intercultural user interface design are explained. The book presents directly usable and implementable knowledge that is relevant for the processes of internationalization and localization of software. Aspects of software ergonomics, software engineering and human-centered design are presented in an intercultural context; general and concrete recommendations and checklists for immediate use in product design are also provided. Each chapter includes the target message, its motivation and theoretical justification as well as the practical methods to achieve the intended benefit from the respective topic. The book opens with an introduction illuminating the background necessary for taking culture into account in Human Computer Interaction (HCI) design. Definitions of concepts are followed by a historical overview of the importance of taking culture into account in HCI design. Subsequently, the structures, processes, methods, models, and approaches concerning the relationship between culture and HCI design are illustrated to cover the most important questions in practice.

Human Interface and the Management of Information Information in Applications and Services

Human Interface and the Management of Information  Information in Applications and Services Book
Author : Sakae Yamamoto,Hirohiko Mori
Publisher : Springer
Release : 2018-07-09
ISBN : 3319920464
Language : En, Es, Fr & De

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Book Description :

This two-volume set LNCS 10904 and 10905 constitutes the refereed proceedings of the 20th International Conference on Human Interface and the Management of Information, HIMI 2018, held as part of HCI International 2018 in Las Vegas, NV, USA, in July 2018.The total of 1170 papers and 195 posters included in the 30 HCII 2018 proceedings volumes was carefully reviewed and selected from 4373 submissions. The 53 papers presented in this volume were organized in topical sections named: interacting with information; information and learning; information in aviation and transport; intelligent systems; and sevice management.

Handbook of Anthropology in Business

Handbook of Anthropology in Business Book
Author : Rita M Denny,Patricia L Sunderland
Publisher : Routledge
Release : 2016-06-16
ISBN : 1315427842
Language : En, Es, Fr & De

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Book Description :

In recent years announcements of the birth of business anthropology have ricocheted around the globe. The first major reference work on this field, the Handbook of Anthropology in Business is a creative production of more than 60 international scholar-practitioners working in universities and corporate settings from high tech to health care. Offering broad coverage of theory and practice around the world, chapters demonstrate the vibrant tensions and innovation that emerge in intersections between anthropology and business and between corporate worlds and the lives of individual scholar-practitioners. Breaking from standard attempts to define scholarly fields as products of fixed consensus, the authors reveal an evolving mosaic of engagement and innovation, offering a paradigm for understanding anthropology in business for years to come.

ECDG 2017 17th European Conference on Digital Government

ECDG 2017 17th European Conference on Digital Government Book
Author : Anonim
Publisher : Unknown
Release : 2022-05-21
ISBN : 1911218379
Language : En, Es, Fr & De

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Book Description :

Download ECDG 2017 17th European Conference on Digital Government book written by , available in PDF, EPUB, and Kindle, or read full book online anywhere and anytime. Compatible with any devices.

Usability Testing Essentials Ready Set Test

Usability Testing Essentials  Ready  Set    Test  Book
Author : Carol M. Barnum
Publisher : Morgan Kaufmann
Release : 2020-06-27
ISBN : 0128169435
Language : En, Es, Fr & De

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Book Description :

Usability Testing Essentials presents a practical, step-by-step approach to learning the entire process of planning and conducting a usability test. It explains how to analyze and apply the results and what to do when confronted with budgetary and time restrictions. This is the ideal book for anyone involved in usability or user-centered design—from students to seasoned professionals. Filled with new examples and case studies, Usability Testing Essentials, 2nd Edition is completely updated to reflect the latest approaches, tools and techniques needed to begin usability testing or to advance in this area. Provides a comprehensive, step-by-step guide to usability testing, a crucial part of every product’s development Discusses important usability issues such as international testing, persona creation, remote testing, and accessibility Presents new examples covering mobile devices and apps, websites, web applications, software, and more Includes strategies for using tools for moderated and unmoderated testing, expanded content on task analysis, and on analyzing and reporting results

Continuous Optimization

Continuous Optimization Book
Author : V. Jeyakumar,Alexander M. Rubinov
Publisher : Springer Science & Business Media
Release : 2005-08-10
ISBN : 9780387267692
Language : En, Es, Fr & De

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Book Description :

"Continuous Optimization: Current Trends and Modern Applications is intended for researchers in mathematical programming, optimization and operations research; engineers in various fields; and graduate students in applied mathematics, engineering and operations research."--BOOK JACKET.

The Handbook of Global Science Technology and Innovation

The Handbook of Global Science  Technology  and Innovation Book
Author : Daniele Archibugi,Andrea Filippetti
Publisher : John Wiley & Sons
Release : 2015-06-29
ISBN : 1118739051
Language : En, Es, Fr & De

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Book Description :

This unique Handbook provides an in-depth overview of the themes and direction of science, technology, innovation, and public policy in an increasingly globalized world. Leading authorities discuss current debates, research issues, and prospects, and present a foundation for the development of global policy. Presents a state-of-the-art overview of science, technology, and innovation in the context of globalization and global policy Offers an accessible introduction for students, researchers, and policy makers in the fields of economics, sociology, political science, business studies, global studies, and international relations Addresses emerging issues and provides clear policy implications and analysis in each chapter Includes crucial coverage of the activities of established and emerging geographical areas Explores the ways in which reforms in intellectual property rights and world trade have been affected by the increasingly international flows of knowledge, technology, and innovation Examines major policy trends, including a significant shift toward private scientific research, and a heightened awareness amongst policy-makers of the economic and technological impact of scientific activity

The Moderator s Survival Guide

The Moderator s Survival Guide Book
Author : Donna Tedesco,Fiona Tranquada
Publisher : Newnes
Release : 2013-09-25
ISBN : 0124047149
Language : En, Es, Fr & De

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Book Description :

The Moderator's Survival Guide is your indispensable resource for navigating the rocky shoals of your one-on-one user research sessions. Inside, you’ll find guidance for nearly 100 diverse situations (ranging from business-as-usual to tricky and sticky) that might occur during usability studies, contextual inquiries, or user interviews. As a moderator, you are responsible for the well-being of the participant, your study, and your organization. You must be prepared for anything that may happen, from your technology failing to the participant quailing. Use this guide to identify your best next steps, react appropriately, and survive any challenges that comes your way. Practical, field-tested, and actionable tips for what to do and say—and what NOT to do or say—in each situation. Key patterns and extensive examples to sharpen your approach to the commonplace and prepare you for the unlikely. Illustrative "survival stories" contributed by numerous professionals on the front lines of user research.

Experience with Technology

Experience with Technology Book
Author : Ali al-Azzawi
Publisher : Springer Science & Business Media
Release : 2013-09-16
ISBN : 1447153979
Language : En, Es, Fr & De

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Book Description :

With a focus on gaining an empirically derived understanding of the underlying psychological dimensions and processes behind people’s experiences with technology, this book contributes to the debate of user experience (UX) within several disciplines, including HCI, design and marketing. It analyses UX dynamics at various time scales, and explores the very nature of time and meaning in the context of UX. Experience with Technology uses personal construct theory (PCT) as a theoretical and methodological starting point to this project. Major case-studies are described that examine people’s experiences with mobile media devices. The results show a group of super-ordinate constructs that, upon interaction, undergo a change in the way they vary and relate to each other, as well as the development of a high reliability UX-Scale. The book concludes by proposing the ICE (Interaction, Construction, and Evaluation) model of UX that consolidates its findings into a workable framework of UX. The proposed framework will be of particular use to designers and practitioners, and forms an empirically grounded starting point for further research.

Antecedents and Consequences of Digital Human Resource Management

Antecedents and Consequences of Digital Human Resource Management Book
Author : Christian Theres
Publisher : Springer Nature
Release : 2021-09-22
ISBN : 3658351160
Language : En, Es, Fr & De

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Book Description :

During the last decades, a considerable amount of research has been directed towards explaining the concept of Digital Human Resource Management (DHRM). Yet, a holistic assessment of DHRM antecedents and consequences with respect to possible contextual contingencies is still missing. To this end, this thesis introduces a research framework illuminating the multifaceted phenomenon of DHRM from various perspectives. An exploratory four-step meta-analytic structural equation modelling (E-MASEM) approach tailored to address the domain-specific challenges of DHRM is introduced and applied. Results identify 32 constructs associated with the DHRM usage phenomenon which are categorized into DHRM antecedents and DHRM consequences. Findings reveal that user perceptions, expectations, attitudes, and intentions are essential in predicting DHRM usage while HRM service quality and user satisfaction are found crucial in explaining other DHRM consequences. Further, practitioners are informed about the relative importance of factors for both facilitating DHRM adoption and measuring DHRM success. Lastly, this thesis also contributes to the MASEM methodology by outlining a new approach to summarize statistical inferences from multiple moderator tests.

The International Dimension of Entrepreneurial Decision Making

The International Dimension of Entrepreneurial Decision Making Book
Author : Andrea Caputo,Massimiliano M. Pellegrini,Marina Dabić,Léo-Paul Dana
Publisher : Springer Nature
Release : 2022-01-03
ISBN : 3030859509
Language : En, Es, Fr & De

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Book Description :

This book focuses on understanding the international behaviours of SMEs, entrepreneurial ventures, and entrepreneurs. The collection of contributions gathered in the book highlights the importance of cultures, contexts and behaviours that pertain to the international entrepreneurship arena. The respective chapters address topics such as entrepreneurial cognition, international entrepreneurial ecosystems, innovation, international market entry decisions, family SMEs, international human resources management, cross-cultural and indigenous entrepreneurship, social capital and sustainability in international markets. All contributions are based on the latest empirical and theoretical research, and provide key findings and concrete recommendations for scholars, entrepreneurs, organizations and policy makers.

Smart and Sustainable Planning for Cities and Regions

Smart and Sustainable Planning for Cities and Regions Book
Author : Adriano Bisello,Daniele Vettorato,Håvard Haarstad,Judith Borsboom-van Beurden
Publisher : Springer Nature
Release : 2021-03-22
ISBN : 303057332X
Language : En, Es, Fr & De

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Book Description :

This book offers a selection of research papers and case studies presented at the 3rd international conference “Smart and Sustainable Planning for Cities and Regions”, held in December 2019 in Bolzano, Italy, and explores the concept of smart and sustainable planning, including top contributions from academics, policy makers, consultants and other professionals. Innovation processes such as co-design and co-creation help establish collaborations that engage with stakeholders in a trustworthy and transparent environment while answering the need for new value propositions. The importance of an integrated, holistic approach is widely recognized to break down silos in local government, in particular, when aimed at achieving a better integration of climate-energy planning. Despite the ongoing urbanization and polarization processes, new synergies between urban and rural areas emerge, linking development opportunities to intrinsic cultural, natural and man-made landscape values. The increasing availability of big, real-time urban data and advanced ICT facilitates frequent assessment and continuous monitoring of performances, while allowing fine-tuning as needed. This is valid not only for individual projects but also on a wider scale. In addition, and circling back to the first point, (big) urban data and ICT can be of enormous help in facilitating engagement and co-creation by raising awareness and by providing insight into the local consequences of specific plans. However, this potential is not yet fully exploited in standard processes and procedures, which can therefore lack the agility and flexibility to keep up with the pulse of the city and dynamics of society. The book provides a multi-disciplinary outlook based on experience to orient the reader in the giant galaxy of smart and sustainable planning, support the transposition of research into practice, scale up visionary approaches and design groundbreaking planning policies and tools.

The Graphic Design Reference Specification Book

The Graphic Design Reference   Specification Book Book
Author : Poppy Evans,Aaris Sherin,Irina Lee
Publisher : Rockport Pub
Release : 2013-09
ISBN : 1592538517
Language : En, Es, Fr & De

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Book Description :

The Graphic Design Reference & Specification Book should always be next to a designer's computer. Completely practical with only the most needed information, this valuable book provides designers with all the little details that can make or break a design, such as how much space to leave in the gutter when designing barrel folds, how to layout a template for a box, and the ratios of each part, as well as metric conversion charts, standard envelope sizes in the USA, Europe, Canada and Asia, and much more. This hardworking handbook is compact and accessible and is a must-have for any graphic designer.