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Digital Design For Print And Web

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Digital Design for Print and Web

Digital Design for Print and Web Book
Author : John DiMarco
Publisher : John Wiley & Sons
Release : 2011-09-19
ISBN : 0470639199
Language : En, Es, Fr & De

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Book Description :

The all-inclusive guide—from theory to practice—for print and Web design Any well-conceived print or Web design features the dynamic interplay between visual artistry and technical skill. It becomes important, therefore, for the designer to cultivate an aesthetic eye as well as develop a high degree of computer savvy. By combining basic theory with hands-on technique, Digital Design for Print and Web takes the unique approach of uniting two subjects traditionally approached separately into one complete volume. As a result, you will gain a clearer understanding of the entire creative process, from project management to working with graphics to designing for print and, ultimately, the Web. In this book, you'll find: Full-color text and illustrated, step-by-step instruction supported by more than 75 video tutorials Coverage of professional software including the Adobe Creative Suite A wide variety of inspirational images from well-known designers Online full-length project assignments from entry level to advanced An ideal resource for design students or practitioners, Digital Design for Print and Web will show you to how to create more effectively and guide you on the path toward digital design mastery.

Becoming a Digital Designer

Becoming a Digital Designer Book
Author : Steven Heller,David Womack
Publisher : John Wiley & Sons
Release : 2011-01-19
ISBN : 111803421X
Language : En, Es, Fr & De

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Book Description :

From the author of the bestselling Becoming a Graphic Designer and the editor of Adobe Think Tank comes this clear overview of the field of digital design This complete guide to the evolving digital design disciplines opens the door to today’s most sought-after job opportunities in Web, video, broadcast, game, and animation design. Featuring over 45 interviews with leading digital designers and more than 225 illustrations, the book covers everything from education and training, design specialties, and work settings to preparing an effective portfolio and finding a job. This is an ideal starting point for anyone considering a career in the digital design world. Steven Heller (New York, NY) is the co-chair of the MFA Designer As Author program and co-founder of the MFA in Design Criticism program at the School of Visual Arts, New York. He is the author or editor of over 100 books on design and popular culture, including Becoming a Graphic Designer (0-471-71506-9). David Womack (New York, NY) writes about trends in design and technology for numerous publications and consults on digital strategy for leading organizations. He is the editor of Adobe Think Tank.

Graphic Design Basics

Graphic Design Basics Book
Author : Amy E. Arntson
Publisher : Cengage Learning
Release : 2011-01-01
ISBN : 113341950X
Language : En, Es, Fr & De

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Book Description :

GRAPHIC DESIGN BASICS combines design principles, history, and current technology to present students a comprehensive introduction to the field of graphic design. Keeping pace with rapid changes in the field of design, while maintaining a consistently high academic quality, the text emphasizes design structure, visual perception and digital design, with a wide range of visuals from throughout design history, as well as the latest contemporary illustrations. Each chapter provides assignments with student sample solutions and critique sections to help students apply the concepts and assess their work. This market leader's interwoven combination of concept, history, and practice rarely found in other graphic design texts has been enriched by integrating material specific to digital design. The accompanying Premium Website offers students bonus images, interviews with artists featured in the text, additional projects, studio techniques and research links. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Designing the Editorial Experience

Designing the Editorial Experience Book
Author : Sue Apfelbaum,Juliette Cezzar
Publisher : Rockport Publishers
Release : 2014-03-01
ISBN : 1627880496
Language : En, Es, Fr & De

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Book Description :

In a world of media that seems to be ever-changing, how do we define a newspaper, magazine or journal? Are we drinking our morning coffee on a Sunday as we sit down and read our newstablet? Look around any doctor’s office waiting room and you will find two people reading the same magazine, one holding the paper version, another on their phone.DIV/divDIVWith so many medium options, designers need to evaluate the best formats to convey an editorial vision. In Designing the Editorial Experience, authors Sue Apfelbaum and Juliette Cezzar will discuss what it means to design for multiple media. It features advice from professionals in both the design and editorial fronts —and digital strategists too— about what is constant and what is changing in the field./divDIV/divDIVInside, you will find examples of the best editorial design being produced today. In addition, explore the audiences for content, what forms the content takes, and how workflows are managed. This book provides a primer on the elements of editorial design that result in rich, thoughtful, and rewarding editorial experiences./div

Occupational Outlook Handbook

Occupational Outlook Handbook Book
Author : United States. Bureau of Labor Statistics
Publisher : Unknown
Release : 1976
ISBN : 0987650XXX
Language : En, Es, Fr & De

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Book Description :

Download Occupational Outlook Handbook book written by United States. Bureau of Labor Statistics, available in PDF, EPUB, and Kindle, or read full book online anywhere and anytime. Compatible with any devices.

Web and Digital for Graphic Designers

Web and Digital for Graphic Designers Book
Author : Neil Leonard,Andrew Way,Frédérique Santune
Publisher : Bloomsbury Publishing
Release : 2020-07-23
ISBN : 1350027669
Language : En, Es, Fr & De

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Book Description :

Creative web design requires knowledge from across the design and technical realms, and it can seem like a daunting task working out where to get started. In this book the authors take you through all you need to know about designing for the web and digital, from initial concepts and client needs, through layout and typography to basic coding, e-commerce and working with different platforms. The companion website provides step-by-step tutorial videos, HTML/CSS styling tips and links to useful resources to really help you get to grips with all the aspects of web design. Working alongside the text are interviews with international designers and critical commentaries looking at best practice and theoretical considerations. Written for graphic designers, this book delivers more than just an instruction manual – it provides a complete overview of designing for the web.

The Fundamentals of Creative Design

The Fundamentals of Creative Design Book
Author : Gavin Ambrose,Paul Harris
Publisher : A&C Black
Release : 2011-08-31
ISBN : 2940411611
Language : En, Es, Fr & De

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Book Description :

Introduces students to the various aspects of the graphic design. This title provides a fresh introduction to the key elements of the discipline and looks at the following topics: design thinking, format, layout, grids, typography, colour, image and print and finish.

Learn Adobe Illustrator CC for Graphic Design and Illustration

Learn Adobe Illustrator CC for Graphic Design and Illustration Book
Author : Dena Wilson,Rob Schwartz,Peter Lourekas
Publisher : Adobe Press
Release : 2016-02-10
ISBN : 0134395425
Language : En, Es, Fr & De

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Book Description :

This study guide uses text integrated with video to help you gain real-world skills that will get you started in your career in graphics, design, or illustration, and lays the foundation for taking the Illustrator ACA exam. A mix of project-based lessons, practical videos, and regular assessments throughout prepares you for an entry-level position in a competitive job market. Adobe conducted research to identify the foundational skills students need to effectively communicate using digital media tools. Based on feedback from educators, design professionals, businesses, and educational institutions around the world, the objectives cover entry-level skill expectations for each topic. The ACA exams have proved to be highly successful; Adobe reports that the total number of exams taken worldwide has reached one million since 2008. To create this new product, Peachpit and Adobe Press have joined forces with team of outstanding instructors who have a great track record getting students certified: Rob Schwartz and his colleagues at BrainBuffet.com.

Graphic Communications

Graphic Communications Book
Author : Z. A. Prust
Publisher : Goodheart-Wilcox Publisher
Release : 2017-11-21
ISBN : 9781631268786
Language : En, Es, Fr & De

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Book Description :

This workbook is designed for use with the Graphic Communications: Digital Design and Print Essentials textbook. The workbook questions, illustrations, and activities are provided to help you assess your knowledge of the material contained in each chapter of the textbook. The exercises serve as a thorough guide for study and will help you improve your understanding of the graphic communications industry, the processes involved in graphic production, and the various forms of printing technology that are changing the industry.

Learn Graphics Design and Print Production Fundamentals

Learn Graphics Design and Print Production Fundamentals Book
Author : Ken Jeffery
Publisher : Unknown
Release : 2017-12-12
ISBN : 9781973455295
Language : En, Es, Fr & De

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Book Description :

Graphic Design and Print Production Fundamentals was created by the Graphic Communications Open TextbookCollective Design itself is only the first step. It is important when conceiving of a new design that the entire workflow through toproduction is taken into consideration. And while most modern graphic design is created on computers, using designsoftware such as the Adobe suite of products, the ideas and concepts don't stay on the computer. To create in-storesignage, forinstance, the ideas need to be completed in the computersoftware, then progress to an imaging (traditionallyreferred to as printing) process. This is a very wide-reaching and varied group of disciplines. By inviting a group ofselect experts to author the chapters of this textbook, our goal is to specifically focus on different aspects of the designprocess, from creation to production

Editorial Design

Editorial Design Book
Author : Yolanda Zappaterra
Publisher : Unknown
Release : 2007-01-01
ISBN : 9781856694339
Language : En, Es, Fr & De

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Book Description :

This book offers an accessible and comprehensive guide to visual journalism today - the design of a variety of magazines and newspapers, both in their print and online forms. Generously illustrated, including case studies, practical exercises, examples and profiles of individual designers, the book explains the fundamentals of editorial design and layout. It provides an overview of current practices and shows how and why editorial design is its own discipline, differing from other areas of graphic design.

Graphic Communications

Graphic Communications Book
Author : Z. A. Prust,Peggy B. Deal
Publisher : Unknown
Release : 2022-12-07
ISBN : 9781685842505
Language : En, Es, Fr & De

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Book Description :

Graphic Communications: Digital Design and Print Essentials uses an easy-to-understand approach to teach the processes, methods, and equipment used in the graphic design and printing industry, with a focus on careers. This text prepares students for the technology they will use with printing, including digital image capture and manipulation, digital prepress operations, computer-to-plate technology, and press control systems. Career and professional business chapters help prepare students for futures in industry, while technical chapters discuss topics related to typography, design, layout. Technological advancements and newer processes, such as updates to digital printing and web design, have been included in this edition. Correlated to Print[ED]'s "Introduction to Graphics" Graphic Communication Skills Competencies (GCSC) credential. Suggested Activities at the end of each chapter encourage students to apply concepts to real-life situations and develop industry skills related to chapter content, while Academic Links throughout various chapters use questions and activities to relate chapter content to math, science, and history.

Digital Foundations

Digital Foundations Book
Author : xtine burrough,Michael Mandiberg
Publisher : Peachpit Press
Release : 2008-12-11
ISBN : 0132104237
Language : En, Es, Fr & De

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Book Description :

Fuses design fundamentals and software training into one cohesive book ! The only book to teach Bauhaus design principles alongside basic digital tools of Adobe's Creative Suite, including the recently released Adobe CS4 Addresses the growing trend of compressing design fundamentals and design software into the same course in universities and design trade schools. Lessons are timed to be used in 50-minute class sessions. Digital Foundations uses formal exercises of the Bauhaus to teach the Adobe Creative Suite. All students of digital design and production—whether learning in a classroom or on their own—need to understand the basic principles of design in order to implement them using current software. Far too often design is left out of books that teach software. Consequently, the design software training exercise is often a lost opportunity for visual learning. Digital Foundations reinvigorates software training by integrating Bauhaus design exercises into tutorials fusing design fundamentals and core Adobe Creative Suite methodologies. The result is a cohesive learning experience. Design topics and principles include: Composition; Symmetry and Asymmetry; Gestalt; Appropriation; The Bauhaus Basic Course Approach; Color Theory; The Grid; Scale, Hierarchy and Collage; Tonal Range; Elements of Motion. Digital Foundations is an AIGA Design Press book, published under Peachpit's New Riders imprint in partnership with AIGA, the professional association for design.

The Principles of Beautiful Web Design

The Principles of Beautiful Web Design Book
Author : Jason Beaird
Publisher : SitePoint
Release : 2010-11-28
ISBN : 1457192438
Language : En, Es, Fr & De

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Book Description :

This second edition of The Principles of Beautiful Web Design is the ideal book for people who can build websites, but are seeking the skills and knowledge to visually enhance their sites. This book will teach you how to: Understand the process of what makes "good design," from discovery through to implementation Use color effectively, develop color schemes, and create a palette Create pleasing layouts using grids, the rule of thirds, and symmetry Employ textures: lines, points, shapes, volumes, and depth Apply typography to make ordinary designs look great Choose, edit, and position effective imagery And lots more... This revised, easy-to-follow guide is illustrated with beautiful, full-color examples, and leads readers through the process of creating great designs from start to finish. It also features: Updated information about grid-based design How to design for mobile resolutions Information about the future of web fonts including @font-face Common user-interface patterns and resources

Computational Design Methods and Technologies Applications in CAD CAM and CAE Education

Computational Design Methods and Technologies  Applications in CAD  CAM and CAE Education Book
Author : Gu, Ning
Publisher : IGI Global
Release : 2012-01-31
ISBN : 1613501811
Language : En, Es, Fr & De

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Book Description :

The emergence and adoption of computational technologies has significantly changed design and design education beyond the replacement of drawing boards with computers or pens and paper with computer-aided design (CAD), computer-aided manufacturing (CAM), and computer-aided engineering (CAE) applications. Computational Design Methods and Technologies: Applications in CAD, CAM and CAE Education explores state-of-the-art developments in computational design methods and their impact on contemporary design education. Readers will find case studies, empirical research findings, pedagogical theories, and reflections. Researchers, educators, designers, and developers will better understand how applying pedagogical research and reflection has influenced and will continue to transform the field in the future.

The Digital Designer

The Digital Designer Book
Author : Stephen Pite
Publisher : OnWord Press
Release : 2003
ISBN : 9780766873476
Language : En, Es, Fr & De

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Book Description :

This graphic design textbook introduces design strategies that communicate visually and solve business needs. The first of the two sections deals with design for print with full-color examples of student designs for business stationery, entertainment promotions, advertising campaigns, books, and packaging. The final chapters discuss the design principles of interactive CD-ROMs, web sites, and motion graphics.

Computer Graphics and Multimedia

Computer Graphics and Multimedia Book
Author : John DiMarco
Publisher : IGI Global
Release : 2004-01-01
ISBN : 9781591402664
Language : En, Es, Fr & De

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Book Description :

As the disciplines of art, technology, and information science collide, computer graphics and multimedia are presenting a myriad of applications and problems to professionals and scholars in Computer Science, Information Science, Digital Art, Multimedia, Educational Technology, and Media Arts. Today's digital scholar can use Computer Graphics and Multimedia: Applications, Problems and Solutions as a tool to explore the vast parameters of the applications, problems, and solutions related to digital disciplines. Contributing authors include computer scientists, multimedia researchers, computer artists, graphic designers, and digital media specialists. The book has an extensive range of topics for the digital scholar who wants to discover and research other areas within the computer graphics and multimedia disciplines beyond their own.

Real World Print Production

Real World Print Production Book
Author : Claudia McCue
Publisher : Unknown
Release : 2007
ISBN : 9780321410184
Language : En, Es, Fr & De

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Book Description :

Everything designers need to know to create trouble-free print jobs in one industrial-strength reference!

Graphic Design Theory

Graphic Design Theory Book
Author : Helen Armstrong
Publisher : Chronicle Books
Release : 2012-08-10
ISBN : 1616891238
Language : En, Es, Fr & De

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Book Description :

Graphic Design Theory is organized in three sections: "Creating the Field" traces the evolution of graphic design over the course of the early 1900s, including influential avant-garde ideas of futurism, constructivism, and the Bauhaus; "Building on Success" covers the mid- to late twentieth century and considers the International Style, modernism, and postmodernism; and "Mapping the Future" opens at the end of the last century and includes current discussions on legibility, social responsibility, and new media. Striking color images illustrate each of the movements discussed and demonstrate the ongoing relationship between theory and practice. A brief commentary prefaces each text, providing a cultural and historical framework through which the work can be evaluated. Authors include such influential designers as Herbert Bayer, L'szlo Moholy-Nagy, Karl Gerstner, Katherine McCoy, Michael Rock, Lev Manovich, Ellen Lupton, and Lorraine Wild. Additional features include a timeline, glossary, and bibliography for further reading. A must-have survey for graduate and undergraduate courses in design history, theory, and contemporary issues, Graphic Design Theory invites designers and interested readers of all levels to plunge into the world of design discourse.

First Steps in Digital Design

First Steps in Digital Design Book
Author : David Dabner,Luke Herriott
Publisher : Rotovision
Release : 2006
ISBN : 9782940361113
Language : En, Es, Fr & De

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Book Description :

Many households have a computer, yet many are still unclear on how utilize it in order to maximize their own creativity. This book demonstrates how to unlock the creative secrets of the computer, allowing people of all ages to realize their creative potential without feeling embarrassed by their lack of digital knowledge.